News Releases

Lexus Showcases Amazing Design at Milan Design Week

Lexus Showcases Amazing Design at Milan Design Week

April 08, 2014
MILAN (April 8, 2014) — At this year’s Milan Design Week, Lexus is hosting “Lexus Design Amazing”, an exhibition featuring three new works created by world-renowned designers and a display of winning works from the second Lexus Design Award (LDA). The exhibition presents the Lexus vision of design—design that moves the spirit, inspires, and surpasses convention—and is being held in central Milan’s Circolo Filologico Milanese from April 9 through April 13.... more

Ciao Bella! Designs From International Artists Showcased  At Lexus’ Milan Design Week Display

Ciao Bella! Designs From International Artists Showcased At Lexus’ Milan Design Week Display

March 07, 2014
TORRANCE, Calif., (March 7, 2014) – Whether it’s the sleek styling of the new RC F sports car, the exhibits at Lexus’ INTERSECT space in Tokyo, or as part of its display at Milan Design Week, Lexus is committed to showcasing outstanding designs.... more

Lexus Announces 12 Winners of Second Lexus Design Award

Lexus Announces 12 Winners of Second Lexus Design Award

January 30, 2014
TORRANCE, Calif., (Jan. 30, 2014) — Lexus announces the selection of 12 winners for the second Lexus Design Award, an international design competition that was launched on August 1 last year.... more

Lexus to Exhibit Work by Three World-renowned Designers at 2014 Milan Design Week

Lexus to Exhibit Work by Three World-renowned Designers at 2014 Milan Design Week

January 24, 2014
TORRANCE, Calif., (Jan. 24, 2014) – Lexus will hold a special exhibition of works by three world-renowned designers at the Milan Design Week, the foremost international event for the world’s design industry, held in Milan, Italy. The exhibition, entitled Lexus Design Amazing 2014 Milan, will be held at Circolo Filologico Milanese and run from Tuesday, April 8 through Sunday, April 13.... more

Fan-Created 2014 Lexus IS 350 to Debut at 2013 Specialty Equipment Market Association (SEMA) Show

October 31, 2013
TORRANCE , Calif., (Oct. 31, 2013) – The all-new 2014 Lexus IS sport sedan already has a reputation for turning heads and will continue to surprise audiences at the November Specialty Equipment Market Association (SEMA) Show in Las Vegas, thanks to Lexus’ partnership with deviantART. Lexus enlisted deviantART, the largest online social network for artists, in a search for creatives to help boost the IS’ already aggressive exterior styling with even edgier designs.  The winning design will make its debut as a multi-dimensional build in the Lexus booth at the 2013 SEMA Show.... more

NBCUniversal and Lexus Partner for First Ever Live, Real-Time Marketing Broadcast Commercials

September 18, 2013
NEW YORK, September 18, 2013 – NBCUniversal, in partnership with Lexus, today announced “It’s Your Move After Dark,” the first truly live, real-time marketing broadcast commercial campaign that will launch the all-new Lexus IS. The ads will take advantage of real-time marketing by allowing viewers to contribute ad concepts via social networks to influence the creative for the Lexus advertisements. This unique, interactive cross-platform initiative will be comprised of a series of live, improvisational short comedy ads that will run in the commercial pods during NBC’s Late Night with Jimmy Fallon (12:35am ET/PT on NBC). The ads will be based on real-time viewer social media submissions each Thursday and performed by some of New York’s best improvisational comedy troupes including Fun Young Guys, Magnet Theater Touring Company, MB’s Dream and Stone Cold Fox.... more

'Jimmy Kimmel Live' Shuts Down Hollywood Boulevard on Monday September 23 and Tuesday September 24 for an Epic Two Night Concert Event Featuring Music Icons Paul McCartney and Justin Timberlake

September 17, 2013
Torrance, Calif. (Sept. 17, 2013) - On Monday, September 23, "Jimmy Kimmel Live" will kick off the broadcast season by taking over Hollywood Boulevard for two consecutive nights. On Monday, September 23, Paul McCartney will make his first appearance on "JKL."  McCartney will join Kimmel in studio for an interview, then shut down Hollywood Boulevard for what is expected to be a record-breaking crowd.... more

Acclaimed Chefs Jon Shook and Vinny Dotolo Announced as Newest Lexus Culinary Masters

September 12, 2013
TORRANCE, Calif. (Sept. 12, 2013) - Expanding its impressive lineup of culinary partners, Lexus announced renowned L.A. chef-entrepreneurs Jon Shook and Vinny Dotolo as the newest Lexus Culinary Masters. More than 100 diners gathered last night at Animal restaurant for “Cooking with Friends: Lexus Culinary Masters,” an intimate extension of the duo’s popular dinner series. Visiting Culinary Master Michelle Bernstein, a longtime mentor of Shook and Dotolo, helped craft the menu. The announcement dinner, hosted by Lexus, benefitted Common Threads, a non-profit organization that teaches children in underserved communities how to cook wholesome meals in a curriculum-based after-school program. ... more

Lexus Collaborates with MADE Fashion Week, Coco Rocha and Giles Deacon to Create Live Holographic Fashion Experience During New York Fashion Week

September 06, 2013
NEW YORK (Sept. 6, 2013)—To celebrate the launch of its all-new 2014 IS performance sedan, Lexus created and hosted a MADE Fashion Week event last night debuting a first-ever live holographic performance art experience. The event, “Lexus Design Disrupted,” featured supermodel Coco Rocha and a bold retrospective from the archives of designer Giles Deacon in a creative concept inspired by the IS and the brand’s commitment to design and technology. Joe Zee, ELLE creative director and host of Sundance Channel’s special series “Revealing,” served as master of ceremonies.... more

Lexus to Open Luxury Brand Experience Space in Tokyo

August 21, 2013
Tokyo, Japan, August 21, 2013—Lexus International will open the first INTERSECT BY LEXUS luxury brand experience space in Tokyo’s Aoyama district on August 30, 2013 as part of its AMAZING IN MOTION endeavors.... more

2014 Lexus IS Sport Sedan Designed to Deviate at 2013 Specialty Equipment Market Association (SEMA) Show

August 20, 2013
TORRANCE, Calif., – August 19, 2013 – The all-new 2014 Lexus IS sport sedan is getting closer to making its grand entrance this November at the Specialty Equipment Market Association (SEMA) Show in Las Vegas. The third-generation IS will turn heads at SEMA with new aggressive exterior styling demonstrated by a spindle grille, wider stance and sporty rocker panels.  To make the IS stand out more, Lexus partnered with DeviantART to find creatives who envisioned the sport sedan to be even edgier.... more

Lexus’ “Verses and Flow” Season Three Returns This Fall to TV One

August 16, 2013
Los Angeles, CA (August 16, 2013) – The third season of the NAACP Image Award-nominated Lexus “Verses and Flow” is set for broadcast on TV One, premiering September 11, 2013. Returning for his second season of hosting is dynamic actor/poet Omari Hardwick, a native of Atlanta, Georgia, where Lexus’ “Verses and Flow” filmed its inaugural season. Hardwick, a passionate writer and performer of the arts, is set to welcome the best and brightest spoken-word artists and R&B acts to what will be an expanded season, featuring four additional episodes, which will bring the total episodes for Season Three to 12. ... more

Driving Design: Emerging Designers Sought for Second Lexus Design Award

August 01, 2013
August 1, 2013 —Following the strong response with applicants from more than 72 countries for the first Lexus Design Award, Lexus is looking for a new wave of next-generation innovators to benefit from the second Lexus Design Award, an international design competition.... more

Media Alert - Lexus and deviantART Challenge Artists with Design Contest

July 17, 2013
As part of its ongoing commitment to design, Lexus is partnering with deviantART.com to give artists the opportunity to design their vision of the 2014 Lexus IS F SPORT performance sedan.... more

Lexus Revs Up Instagram Launch with Performance- and Design-Inspired Content

July 09, 2013
TORRANCE, Calif. (July 9, 2013) – In a unique partnership with the trusted auto experts of Motor Trend and art and design authority ArrestedMotion.com, Lexus outfitted respective editors with the first of Kogeto’s “Joey™” panoramic cameras to showcase the performance and stunning design of the 2014 Lexus IS. The fully immersive images and video are now starting to roll out on Instagram, Lexus’ newest social media channel (Instagram.com/LexusUSA).
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Lexus and The Weinstein Company Celebrate the Success of the Lexus Short Films at Cannes 2013

May 28, 2013
CANNES, May 20, 2013 – Harvey Weinstein paid tribute to the importance of filmmaking through his unprecedented collaboration with Lexus to create the “Life is Amazing” Short Film series. Over three separate events, Lexus and The Weinstein Company endorsed the five filmmaker’s presence at Cannes through:
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Lexus Celebrates the International Design Community with 'DESIGN MATTERS' Event in New York City

April 19, 2013
NEW YORK (April 19, 2013)—In its ongoing pursuit of innovation, Lexus is pushing the boundaries of technology, craftsmanship and design. This dedication to design was celebrated at an event hosted by global President Akio Toyoda in New York City. The event, called “Design Matters,” showcased Lexus’ commitment to design, both in its new products and in its global brand activities to an audience of established and aspiring members of the design community. Kristin Chenoweth served as mistress of ceremonies with The Roots and Questlove providing musical entertainment.
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Lexus Announces 12 winners for the 1st LEXUS DESIGN AWARD

March 01, 2013
February 28, 2013 — Lexus announces the selection of 12winners for the 1st LEXUS DESIGN AWARD, an international design competition that was launched in October 2012.... more

Lexus Captivates Audiences with the 2013 ES Marketing Campaign

September 05, 2012
TORRANCE, Calif. (Sept. 5, 2012) Lexus is launching a compelling and progressive marketing campaign to introduce the 2013 Lexus ES, its top-selling sedan. The entirely new ES represents the latest step forward in Lexus design including next-generation technologies in connectivity and safety, as well as the first-ever ES hybrid.... more

Lexus Heads to the Twitter Green for the U.S. Open Championship

June 07, 2012
TORRANCE, Calif. (June 7, 2012)—Tee up your questions, golf fans, for your chance to get answers from one of the game’s top players. To gear up for the 2012 U.S. Open, Lexus is teaming up with professional golfer Peter Jacobsen to let enthusiasts in on the golfing action.
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Lexus Crafting a New Approach to Customer Relationships

March 29, 2012
TORRANCE, Calif.., March 29, 2012 -- When Lexus was established 23 years ago, it was dedicated to providing the best customer service experience in the industry.
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Lexus GS Takes on Curves of SI Swimsuit Model Tori Praver with TORI 500 Racing Game App

February 16, 2012
TORRANCE, Calif. (Feb. 16, 2012)—What do you get when you cross a Sports Illustrated Swimsuit model with a hot new sports car? One cool app. ... more

Lexus Throws Sports Illustrated Swimsuit a Curve

February 14, 2012
TORRANCE, Calif. (Feb. 14, 2012)—Admiring the curves of a Sports Illustrated Swimsuit model is one thing, but actually driving it—that’s something only Lexus and its all-new 2013 GS sport sedan could do with style.... more

CFDA/Lexus Eco-Fashion Challenge Unveils Winning Sustainable Collections at New York Fashion Week

February 13, 2012
NEW YORK (Feb. 13, 2012) — The winning designers of the 2nd annual Council of Fashion Designers of America (CFDA)/Lexus Eco-Fashion Challenge unveiled their sustainable clothing and accessory collections on Feb. 9 at MADE at Milk Studios as part of New York Fashion Week.... more

Lexus Revs Up Campaign to Launch the All-New GS

February 06, 2012
TORRANCE, Calif. (Feb. 6, 2012)—On the heels of Lexus’ first Super Bowl spot, the luxury automaker is launching a multi-faceted marketing campaign today for its highly anticipated 2013 Lexus GS sport sedan.
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