<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Lexus Lifestyle</title><link>http://pressroom.toyota.com</link><description></description><copyright>Copyright 2013</copyright><language>en-US</language><generator>Toyota</generator><item><title><![CDATA[Lexus Celebrates the International Design Community with 'DESIGN MATTERS' Event in New York City]]></title><link>http://pressroom.toyota.com/releases/lexus+celebrates+design+community+design+matters+april19.htm</link><description><![CDATA[NEW YORK (April 19, 2013)&mdash;In its ongoing pursuit of innovation, Lexus is pushing the boundaries of technology, craftsmanship and design. This dedication to design was celebrated at an event hosted by global President Akio Toyoda in New York City. The event, called &ldquo;Design Matters,&rdquo; showcased Lexus&rsquo; commitment to design, both in its new products and in its global brand activities to an audience of established and aspiring members of the design community. Kristin Chenoweth served as mistress of ceremonies with The Roots and Questlove providing musical entertainment.<br>]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+celebrates+design+community+design+matters+april19.htm</guid><pubDate>Fri, 19 Apr 2013 19:30:00 EST</pubDate></item><item><title><![CDATA[Lexus Announces 12 winners for the 1st LEXUS DESIGN AWARD]]></title><link>http://pressroom.toyota.com/releases/lexus+12+winners+design+award+3113.htm</link><description><![CDATA[February 28, 2013 &mdash; Lexus announces the selection of 12winners for the 1<sup>st</sup> LEXUS DESIGN AWARD, an international design competition that was launched in October 2012.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+12+winners+design+award+3113.htm</guid><pubDate>Fri, 01 Mar 2013 12:30:00 EST</pubDate></item><item><title><![CDATA[Lexus Captivates Audiences with the 2013 ES Marketing Campaign]]></title><link>http://pressroom.toyota.com/releases/lexus+audiences+2013+es+marketing+campaign.htm</link><description><![CDATA[TORRANCE, Calif. (Sept. 5, 2012) <span>&mdash;</span> Lexus is launching a compelling and progressive marketing campaign to introduce the 2013 Lexus ES, its top-selling sedan. The entirely new ES represents the latest step forward in Lexus design<span> </span><span><span>&mdash;</span> </span>including next-generation technologies in connectivity and safety, as well as the first-ever ES hybrid.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+audiences+2013+es+marketing+campaign.htm</guid><pubDate>Wed, 05 Sep 2012 06:02:00 EST</pubDate></item><item><title><![CDATA[Lexus Heads to the Twitter Green for the U.S. Open Championship]]></title><link>http://pressroom.toyota.com/releases/lexus+twitter+green+us+open+championship+june2012.htm</link><description><![CDATA[TORRANCE, Calif. (June 7, 2012)&mdash;Tee up your questions, golf fans, for your chance to get answers from one of the game&rsquo;s top players. To gear up for the 2012 U.S. Open, Lexus is teaming up with professional golfer Peter Jacobsen to let enthusiasts in on the golfing action. <br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+twitter+green+us+open+championship+june2012.htm</guid><pubDate>Thu, 07 Jun 2012 14:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Crafting a New Approach to Customer Relationships]]></title><link>http://pressroom.toyota.com/releases/lexus+crafting+new+approach+customer+relationships+march12.htm</link><description><![CDATA[TORRANCE, Calif.., March 29, 2012 -- When Lexus was established 23 years ago, it was dedicated to providing the best customer service experience in the industry.<br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+crafting+new+approach+customer+relationships+march12.htm</guid><pubDate>Thu, 29 Mar 2012 11:00:00 EST</pubDate></item><item><title><![CDATA[Lexus GS Takes on Curves of SI Swimsuit Model Tori Praver with TORI 500 Racing Game App]]></title><link>http://pressroom.toyota.com/releases/lexus+gs+takes+curves+si+swimsuit+model+tori+praver+racing+game+app.htm</link><description><![CDATA[TORRANCE,  Calif. (Feb. 16, 2012)&mdash;What do you get when you cross a <i>Sports Illustrated Swimsuit</i> model with a hot new sports car? One cool app.&nbsp;]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+gs+takes+curves+si+swimsuit+model+tori+praver+racing+game+app.htm</guid><pubDate>Thu, 16 Feb 2012 12:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Throws Sports Illustrated Swimsuit a Curve]]></title><link>http://pressroom.toyota.com/releases/lexus+throws+sports+illustrated+swimsuit+curve.htm</link><description><![CDATA[TORRANCE, Calif. (Feb. 14, 2012)&mdash;Admiring the curves of a <em>Sports Illustrated Swimsuit</em>  model is one thing, but actually driving it&mdash;that&rsquo;s something only Lexus  and its            all-new 2013 GS sport sedan could do with style.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+throws+sports+illustrated+swimsuit+curve.htm</guid><pubDate>Tue, 14 Feb 2012 12:00:00 EST</pubDate></item><item><title><![CDATA[CFDA/Lexus Eco-Fashion Challenge Unveils Winning Sustainable Collections at New York Fashion Week]]></title><link>http://pressroom.toyota.com/releases/cfda+lexus+eco-fashion+challenge+unveils+winning+sustainable+collections+ny+fashion+week+feb2012.htm</link><description><![CDATA[NEW YORK (Feb. 13, 2012) &mdash; The winning designers of the 2nd annual  Council of Fashion Designers of America (CFDA)/Lexus Eco-Fashion  Challenge unveiled their sustainable clothing and accessory collections  on Feb. 9 at MADE at Milk Studios as part of New York Fashion Week.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/cfda+lexus+eco-fashion+challenge+unveils+winning+sustainable+collections+ny+fashion+week+feb2012.htm</guid><pubDate>Mon, 13 Feb 2012 12:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Revs Up Campaign to Launch the All-New GS]]></title><link>http://pressroom.toyota.com/releases/lexus+revs+up+campaign+launch+all-new+gs.htm</link><description><![CDATA[TORRANCE, Calif. (Feb. 6, 2012)&mdash;On the heels of Lexus&rsquo; first Super Bowl spot, the luxury automaker is launching a multi-faceted marketing campaign today for its highly anticipated 2013 Lexus GS sport sedan.<br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+revs+up+campaign+launch+all-new+gs.htm</guid><pubDate>Mon, 06 Feb 2012 12:00:00 EST</pubDate></item><item><title><![CDATA[Status Update: Lexus Races Ahead with First Facebook Timeline-Inspired App]]></title><link>http://pressroom.toyota.com/releases/status+update+lexus+races+ahead+first+facebook+timeline+inspired+app.htm</link><description><![CDATA[TORRANCE, Calif. (Feb. 2, 2012) &mdash; In anticipation of Facebook&rsquo;s expected launch of Timeline for brands, Lexus unveiled a new Timeline-inspired Facebook app today at apps.facebook.com/pointsofnoreturn-tm/ that allows the automaker to connect with its fans on a more personal level. The Points of No Return application focuses on the all-new 2013 Lexus GS (arriving in showrooms February 2012), highlighting milestones in the creation and history of the model, as well as other groundbreaking moments in social media, technology and design.<br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/status+update+lexus+races+ahead+first+facebook+timeline+inspired+app.htm</guid><pubDate>Thu, 02 Feb 2012 12:00:00 EST</pubDate></item><item><title><![CDATA[Lexus to Unleash 'The Beast' in First Super Bowl Commercial]]></title><link>http://pressroom.toyota.com/releases/lexus+unleash+the+beast+first+super+bowl+commercial.htm</link><description><![CDATA[TORRANCE, Calif., January 31, 2012 &ndash; Following the teaser ad released in mid-January, and no longer able to keep the full spot contained, Lexus has unleashed &ldquo;The Beast,&rdquo; the company&rsquo;s first-ever Super Bowl commercial, prior to Super Bowl XLVI on Sunday, February 5 on NBC.<br />
<br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+unleash+the+beast+first+super+bowl+commercial.htm</guid><pubDate>Tue, 31 Jan 2012 12:00:00 EST</pubDate></item><item><title><![CDATA[Lexus to Debut Its First Super Bowl Commercial]]></title><link>http://pressroom.toyota.com/releases/lexus+debut+first+super+bowl+commercial+jan13.htm</link><description><![CDATA[TORRANCE, Calif., January 17, 2012 &ndash; With a host of new vehicles coming to market in 2012, Lexus is poised to be one of the fastest-growing luxury brands this year. To kick off the product onslaught, the company will debut its first-ever Super Bowl commercial for Super Bowl XLVI on Sunday, February 5 on NBC. <br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+debut+first+super+bowl+commercial+jan13.htm</guid><pubDate>Tue, 17 Jan 2012 12:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Raises Funds for Toys for Tots as Part of December to Remember Big Red Bow Social Media Campaign]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=3276</link><description><![CDATA[TORRANCE, Calif. (Dec. 2, 2011) As part of its popular annual December to Remember sales event, Lexus announced today that it will donate $5 to Toys for Tots for every big red bow shared via Facebook and Twitter. The campaign ends Jan. 3, 2012, with Lexus providing a maximum donation of $100,000 for the social media fundraiser.<br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=3276</guid><pubDate>Mon, 05 Dec 2011 12:30:00 EST</pubDate></item><item><title><![CDATA[Lexus Unveils The Lexus Fashion Workshop with Four Original Designs Made of Recyclable Lexus CT Hybrid Parts]]></title><link>http://pressroom.toyota.com/releases/lexus+unveils+lexus+fashion+workshop+four+original+designs+ct+hybrid+parts.htm</link><description><![CDATA[TORRANCE, Calif. (Nov. 29, 2011) -- Elevating the notion of recycling to an art form, Lexus challenged four of fashion&rsquo;s most inventive designers to rethink their notions of automotive design for an advertising campaign to appear in Vogue. Using some of the more than 2,000 individual parts of a completely dismantled Lexus CT hybrid, a vehicle that is 90 percent recyclable*, the designers created fashionable works of art as part of The Lexus Fashion Workshop.<br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+unveils+lexus+fashion+workshop+four+original+designs+ct+hybrid+parts.htm</guid><pubDate>Tue, 29 Nov 2011 09:00:00 EST</pubDate></item><item><title><![CDATA[All-New Lexus GS 350 Sport Sedan to Arrive in February 2012]]></title><link>http://pressroom.toyota.com/releases/all-new+lexus+gs+350+sport+sedan+arrive+february+2012.htm</link><description><![CDATA[TORRANCE, Calif., Nov. 23, 2011 &ndash; Bringing sophisticated style, exciting performance and advanced technology to the luxury sport sedan segment, the new 2013 Lexus GS 350 comes to dealer showrooms in February 2012. Its arrival will be heralded by Lexus&rsquo; first-ever Super Bowl commercial, followed by Lexus being the Official Automotive Marketing Partner of the Sports Illustrated swimsuit issue.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/all-new+lexus+gs+350+sport+sedan+arrive+february+2012.htm</guid><pubDate>Wed, 23 Nov 2011 12:00:00 EST</pubDate></item><item><title><![CDATA[Pandora Unveils Billboard Advertising Unit Featuring Lexus]]></title><link>http://pressroom.toyota.com/releases/pandora+unveils+billboard+advertising+unit+lexus.htm</link><description><![CDATA[<b>OAKLAND, Calif. Oct. 20, 2011</b> &ndash; Pandora (NYSE: P), the leading personalized radio service, today announced Lexus as the premier client to run a campaign using a new type of HTML5 enabled...<br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/pandora+unveils+billboard+advertising+unit+lexus.htm</guid><pubDate>Thu, 20 Oct 2011 11:30:00 EST</pubDate></item><item><title><![CDATA[Cars.com Expands Its Lineup of Resources for the Mobile Shopper with All-New iPad&#174; App]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=3171</link><description><![CDATA[CHICAGO &ndash; Cars.com, a leading online resource for buying and selling new and used cars, announced today that it has launched an all-new <a href="http://itunes.apple.com/us/app/cars.com-for-ipad/id467192004?ls=1&amp;mt=8">iPad app</a> focused on new car content...]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=3171</guid><pubDate>Wed, 28 Sep 2011 12:00:00 EST</pubDate></item><item><title><![CDATA[2nd Annual CFDA/Lexus Eco-Fashion Challenge Winners Announced]]></title><link>http://pressroom.toyota.com/releases/lexus+eco+fashion+challenge+winners+2011.htm</link><description><![CDATA[NEW YORK (Sept. 13, 2011) &mdash; The Council of Fashion Designers of America (CFDA), a non-profit trade association, and Lexus once again challenged emerging designers to develop proposals for a sustainable clothing...<br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+eco+fashion+challenge+winners+2011.htm</guid><pubDate>Tue, 13 Sep 2011 14:30:00 EST</pubDate></item><item><title><![CDATA[Cond&#233; Nast and Flipboard Launch Brand Advertising On Flipboard for iPad with The New Yorker, Wired and Bon App&#233;tit]]></title><link>http://pressroom.toyota.com/releases/lexus+conde+nast+flipboard+july+2011.htm</link><description><![CDATA[July 25, 2011 - PALO ALTO, Calif. -- Today, Flipboard and Cond&eacute; Nast  bring brand advertising to the popular social magazine for iPad with web  content from <em>The New Yorker</em>, <em>Wired</em> and <em>Bon App&eacute;tit</em>, with additional  titles coming to Flipboard throughout 2011. American Express will be  first to launch its campaign starting today in <em>The New Yorker</em> with Lexus  following suit in October in <em>Bon App&eacute;tit</em>, <em>The New Yorker</em> and <em>Wired</em>.<br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+conde+nast+flipboard+july+2011.htm</guid><pubDate>Mon, 25 Jul 2011 13:30:00 EST</pubDate></item><item><title><![CDATA[Lexus' LStudio and OWN: Oprah Winfrey Network Launch Four-Part Online Series and One-Hour TV Special on Creativity Featuring will.i.am]]></title><link>http://pressroom.toyota.com/releases/lexus+lstudio+oprah+winfrey+network+collaboration.htm</link><description><![CDATA[Lexus&rsquo; LStudio (<a href="http://www.lstudio.com/">LStudio.com</a>) and OWN: Oprah Winfrey Network have collaborated to launch an innovative four-part online series and one-hour primetime special featuring seven-time Grammy Award-winning musical artist and social innovator will.i.am. <br />]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+lstudio+oprah+winfrey+network+collaboration.htm</guid><pubDate>Wed, 15 Jun 2011 12:30:00 EST</pubDate></item><item><title><![CDATA[Lexus Signs 23-Year-Old Australian Golf Sensation Jason Day]]></title><link>http://pressroom.toyota.com/releases/lexus+sponsorship+golf+jason+day.htm</link><description><![CDATA[<div>TORRANCE, Calif. (June 14, 2011) -- Lexus is thrilled to announce the addition of 23-year-old Australian golf sensation Jason Day to its roster of sponsored golf champions. Day&rsquo;s sponsorship kicks off at the 2011 U.S. Open Championship (June 16-19) where the young star will wear the Lexus logo on his apparel and make appearances at Lexus events as a brand ambassador. <br />
&nbsp;</div>]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+sponsorship+golf+jason+day.htm</guid><pubDate>Tue, 14 Jun 2011 09:00:00 EST</pubDate></item><item><title><![CDATA[Why Predict the Future When You Can Invent It?]]></title><link>http://pressroom.toyota.com/releases/lexus+new+marketing+campaign+june+2011.htm</link><description><![CDATA[<span>In a new marketing campaign debuting today, Lexus delivers on the promise to go beyond predicting the future to inventing it&mdash;to transcend from amazing engineering to &ldquo;Engineering Amazing.&rdquo;</span>]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+new+marketing+campaign+june+2011.htm</guid><pubDate>Mon, 13 Jun 2011 14:30:00 EST</pubDate></item><item><title><![CDATA[Lexus Tees Up for the U.S. Open Championship with Online Golf Survey]]></title><link>http://pressroom.toyota.com/releases/lexus+us+open+championship+online+golf+survey.htm</link><description><![CDATA[<div>TORRANCE, Calif. (June 8, 2011)&mdash;Calling all golf fans: Lexus wants to hear from you. What would you rather have, the perfect golf game or the perfect marriage? Are you willing to give up a full head of hair, a vacation, even celebrating an anniversary, for that perfect swing? Will Phil Mickelson, Jason Day or Nick Watney perfect their game in time to win the 2011 U.S. Open Championship?<br />
&nbsp;</div>]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+us+open+championship+online+golf+survey.htm</guid><pubDate>Wed, 08 Jun 2011 19:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Culinary Masters Team Debuts at Pebble Beach Food & Wine]]></title><link>http://pressroom.toyota.com/releases/lexus+culinary+masters+team+debuts+pebble+beach+food+wine.htm</link><description><![CDATA[TORRANCE, Calif. (May 5, 2011)&mdash;With a lineup including the future co-host of NBC&rsquo;s &ldquo;The Chew,&rdquo; a contestant and a judge from &ldquo;The Next Iron Chef, Season 4,&rdquo; along with James Beard winners...]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+culinary+masters+team+debuts+pebble+beach+food+wine.htm</guid><pubDate>Thu, 05 May 2011 00:00:00 EST</pubDate></item><item><title><![CDATA[The CT Remixed]]></title><link>http://pressroom.toyota.com/releases/ct+remixed.htm</link><description><![CDATA[As part of its multifaceted advertising and media campaign for the new CT 200h, Lexus is debuting the CT Remix program, designed to introduce the CT to people who are inspired by music in their daily lives.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/ct+remixed.htm</guid><pubDate>Tue, 12 Apr 2011 14:30:00 EST</pubDate></item><item><title><![CDATA[Exclusive Lexus Culinary Team to Debut at Pebble Beach Food & Wine]]></title><link>http://pressroom.toyota.com/releases/exclusive-lexus-culinary-team-debut-pebble-beach-food-wine.htm</link><description><![CDATA[In a first of its kind, Lexus is teaming up with six of the world&rsquo;s most distinguished chefs as it unveils its Lexus Culinary Masters team. The team will partner with Lexus on multiple initiatives, including Lexus customer appreciation programs, charitable outreach, and multimedia productions.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/exclusive-lexus-culinary-team-debut-pebble-beach-food-wine.htm</guid><pubDate>Thu, 31 Mar 2011 00:00:00 EST</pubDate></item><item><title><![CDATA[Shangri-La Entertainment Announces Sebastian Gutierrez Feature Film 'Girl Walks Into a Bar' to Premiere March 11 Exclusively on YouTube]]></title><link>http://pressroom.toyota.com/releases/shangri-la-entertainment-sebastian-gutierrez-film-girl-walks-into-bar-march-11-youtube-exclusive.htm</link><description><![CDATA[Shangri-La Entertainment announced today it has entered into an agreement with YouTube and Lexus to present the Sebastian Gutierrez film &ldquo;Girl Walks Into a Bar&rdquo; free, exclusively on YouTube premiering Friday, March 11 at <a href="http://www.youtube.com/screeningroom">http://www.youtube.com/screeningroom</a>.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/shangri-la-entertainment-sebastian-gutierrez-film-girl-walks-into-bar-march-11-youtube-exclusive.htm</guid><pubDate>Thu, 17 Feb 2011 00:00:00 EST</pubDate></item><item><title><![CDATA[A New Kind of Eye Candy for Sports Illustrated Swimsuit Issue Fans]]></title><link>http://pressroom.toyota.com/releases/lexus+2011+sports+illustrated.htm</link><description><![CDATA[A gorgeous supermodel with wind blowing through her hair isn&rsquo;t unusual to see in the annual <em>Sports Illustrated</em> Swimsuit edition.&nbsp; But when that wind is created by a Lexus LFA supercar screaming by, it&rsquo;s definitely something to check out.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+2011+sports+illustrated.htm</guid><pubDate>Tue, 15 Feb 2011 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus and USGA Extend Partnership]]></title><link>http://pressroom.toyota.com/releases/lexus+usga+extend+partnership.htm</link><description><![CDATA[Lexus and the United States Golf Association (USGA) announced today a multi-year renewal of their strategic partnership, ensuring that Lexus will remain the exclusive automotive partner of the USGA and the official car of the U.S. Open, U.S. Women&rsquo;s Open, U.S. Senior Open and U.S. Amateur.&nbsp;]]></description><guid isPermaLink="true">http://pressroom.toyota.com/releases/lexus+usga+extend+partnership.htm</guid><pubDate>Thu, 27 Jan 2011 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Pulls an 'All-Nighter' with Xbox LIVE for CT 200h]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=2822</link><description><![CDATA[In support of its all-new CT 200h hybrid, Lexus has forged its first partnership with Xbox 360&#174; video game and entertainment system from Microsoft for the Xbox LIVE&#174; online entertainment network "All-Nighter." On Saturday, December 18, Lexus will sponsor the all-night gaming marathon for "Halo: Reach," giving gamers the opportunity to download Lexus content and enter to win prizes for playing from dusk 'til dawn.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=2822</guid><pubDate>Wed, 15 Dec 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Captures the Conversation from Inside the New CT 200h Hybrid with 'Darkcasting']]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=2790</link><description><![CDATA[Introducing &quot;Darkcasting.&quot; It's part test drive, part late night talk show, part real time feedback. Whatever it is, it's no 30-second spot for the new Lexus CT 200h, but an actual series hosted by actress and stand-up comedian Whitney Cummings that captures the (nearly) unfiltered conversations of influential personalities who take the new Lexus hybrid for a spin in their home cities--San Francisco, New York, Chicago, Miami, Los Angeles, and New Orleans. The net result is a series of conversational vignettes--the kind that happen when influencers drive through storied neighborhoods and compare reference points and shared nostalgia.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=2790</guid><pubDate>Mon, 15 Nov 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus and the Council of Fashion Designers of America Announce Inaugural Eco Fashion Challenge Honorees]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=2788</link><description><![CDATA[Lexus and the Council of Fashion Designers of America (CFDA) have collaborated to celebrate and support sustainable fashion design by establishing the Eco Fashion Challenge. With a goal of increasing sustainable practices in the fashion industry, Lexus and the CFDA have created the Challenge as a platform to support and recognize the industry's leaders in sustainable design. From ten finalists, three designers have been selected to receive support from Lexus for their Fall 2011 show or presentation in February 2011.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=2788</guid><pubDate>Wed, 10 Nov 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Safety Experience]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=2092</link><description><![CDATA[Lexus engineers its vehicles with advanced passive safety technology, founded in a body structure equipped with front and rear crumple zones. Lexus models are equipped with pretensioners and force limiters on the front seatbelts, and most models feature them on the rear outboard seatbelts, as well.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=2092</guid><pubDate>Thu, 23 Sep 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Safety Experience Activity Stations]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=2091</link><description><![CDATA[Lexus Safety Experience Activity Stations]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=2091</guid><pubDate>Thu, 23 Sep 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[New Lexus IS Doesn't Miss A Beat]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=2066</link><description><![CDATA[It all begins in a sleek warehouse where 122 percussion instruments are arranged to create a precision-driving course full of angles and straightaways. Each instrument has a tiny lever. An Ultrasonic Blue 2011 Lexus IS sport sedan revs its engine, wheels spinning as it roars to life to debut its musical prowess. The vehicle navigates the raceway, precisely tripping each and every drum lever on the track, creating a beat as it speeds by, igniting the base, snare, toms and cymbals. Through it all, the IS doesn't knock over a single instrument. As it comes screeching to a halt, the final drum beat is triggered. The new 2011 IS has just laid down its first custom track.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=2066</guid><pubDate>Tue, 07 Sep 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus and USGA Support Hook A Kid On Golf]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=2001</link><description><![CDATA[For the third year, Lexus and the United States Golf Association have selected Hook A Kid On Golf as the charitable recipient to receive financial support in conjunction with the U.S. Open Championship. Hook A Kid On Golf provides communities throughout the country with the tools and resources necessary to start their own comprehensive youth golf programs, introducing golfers to the sport at a young age.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=2001</guid><pubDate>Wed, 16 Jun 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Invites Consumers to Co-star in New 'Dark Ride' Interactive Film to Launch New CT 200h Hybrid]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1982</link><description><![CDATA[&ldquo;Get in, buckle up and start talking.&rdquo; Lexus customers will be calling the shots in a high-definition interactive film entitled &ldquo;Dark Ride.&rdquo; The film features Lexus&rsquo; newest hybrid, the CT 200h premium compact car, piloted by actor Norman Reedus (Boondock Saints franchise). Reedus is behind the wheel in this 12:30 action film, but he is following the directions of the person riding shotgun&hellip;the consumer.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1982</guid><pubDate>Fri, 14 May 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[John Ravitch Wins Lexus Prize, Year-Long Lease of Lexus HS 250h, for Carbon Reduction Concept 'One Dashboard for Life']]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1964</link><description><![CDATA[The Lexus Eco Village at TED 2010, themed "A Future of Less Carbon - A Brighter Future Because Tomorrow Deserves Nothing Less," brought together eco visionaries of the Lexus Hybrid Living Community with visionaries of the TED community to collaborate on ideas for a world using less carbon.  Emphasis was placed on transportation, cuisine, sustainable cities and architecture. At the Lexus Eco Village, 50 TEDsters entered their ideas for carbon reduction through short videos and whiteboard displays for the opportunity to win a year's lease of a Lexus HS 250h hybrid vehicle.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1964</guid><pubDate>Thu, 22 Apr 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus and Scholastic Announce Lexus Eco Challenge #2 Winners]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1902</link><description><![CDATA[Creating rain gardens, building a biodiesel processor, and promoting the use of solar chimneys were some of the actions taken by the winning teams in the second round of the Lexus Eco Challenge, an educational program and contest that empowers young people to make a positive difference for the environment.  The 15 winning middle and high schools teams in Challenge #2 were awarded $10,000 each and are now qualified to participate in the Final Challenge for a chance at one of two $30,000 grand prizes and 14 $15,000 first-place awards. In all, Lexus will award a total of $500,000 in grants and scholarships throughout this year's program.  All award money is shared among the students, teacher advisor and school.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1902</guid><pubDate>Fri, 26 Feb 2010 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus' Online Magazine Increases Features and Functionality to Engage Luxury Customers]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1804</link><description><![CDATA[Luxury customers have welcomed the unique articles and information in Lexus Magazine for six years.  Now available online at Lexus.com/magazine, readers will find new tools, functions and features that will help them explore and enjoy the publication even more.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1804</guid><pubDate>Tue, 03 Nov 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[Ring&#160;in the&#160;Holiday Season&#160;at&#160;12th&#160;Annual&#160;GLAAD&#160;Tidings - Season's Greenings&#160;]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1053</link><description><![CDATA[The Gay & Lesbian Alliance Against Defamation (GLAAD), the nation's lesbian, gay, bisexual and transgender (LGBT) media advocacy and anti-defamation organization, will host its 12th Annual GLAAD Tidings event: Seasons GREENings together with Honorary Chair Antonio Villaraigosa. The annual fundraiser to benefit GLAAD's work and celebrate the holidays this year will feature live entertainment, an eco-friendly fashion show and silent auction.  Sponsored by inviting partner Lexus with presenting partners Bud Light and Nordstrom, the event will transform the private estate of Tony & Jeanne Pritzker into an eco-friendly-themed winter wonderland on November 8, 2009 from 5:30pm-9:30pm.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1053</guid><pubDate>Tue, 03 Nov 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Presents a VIP Performance by the International Sensation Fuerza Bruta - Live at the Miami Jackie Gleason Theater]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1789</link><description><![CDATA[As the leading luxury automotive brand in the United States, Lexus believes it is important to support and encourage all forms of artistic expression in the Hispanic Community. The next event in Lexus' innovative experiential campaign is a VIP evening with Fuerza Bruta at the Filmore Jackie Gleason Theater in Miami on Monday, Nov. 2, 2009.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1789</guid><pubDate>Thu, 29 Oct 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus Announces Grand Prize Winner of DriveHS.com Promotion]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1784</link><description><![CDATA[From coast to coast, thousands of Lexus enthusiasts entered for a chance to win time behind the wheel of the all-new 2010 Lexus HS 250h in the DriveHS.com promotion. Mr. Michael David Valletta who resides in Pleasant View, Utah, and is currently stationed at Fort Rucker, Ala., is the Grand Prize Winner of the promotion which encouraged people to post a profile and a statement about why people should vote for them on DriveHS.com. Mr. Valletta will be living the life of luxury as he receives a one-year lease of a 2010 HS 250h, a weekend at a Fairmont Resort and a Lexus Hybrid Living gift package.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1784</guid><pubDate>Thu, 22 Oct 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[Customers Vying for Drives of New Lexus HS 250h Hybrid]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1716</link><description><![CDATA[The Lexus HS 250h, which will be available later this summer, is the world's first luxury car available with only a hybrid engine. It will be a driving experience like none other, and customers are hoping to win some time behind the wheel in the DriveHS.com promotion.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1716</guid><pubDate>Thu, 09 Jul 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[Lisa Kudrow Returns to LStudio.com with Award-Winning Role in "Web Therapy"]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1710</link><description><![CDATA[Offering a fresh alternative to network summer reruns, luxury automaker Lexus today premieres season two of Lisa Kudrow's critically acclaimed, award-winning improvisational comedy series, "Web Therapy." Exclusively launched last September on LStudio.com&#8212;the Lexus owned broadband channel&#8212;the web series features Fiona Wallice (played by Kudrow), an online therapist of unspecified credentials, who operates a three-minute therapy practice as a way to "cut to the chase."]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1710</guid><pubDate>Tue, 23 Jun 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[Bravo Announces the Glad Products Company, Lexus and Stella Artois as Sponsor for &quot;Top Chef Masters&quot;]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1043</link><description><![CDATA[Bravo has cooked up partnerships with The Glad Products Company, Lexus and Stella Artois as official sponsors for the premiere season of &quot;Top Chef Masters,&quot; the spin-off series of the Emmy and James Beard Award-winning No. 1 food show on cable, &quot;Top Chef,&quot; which will premiere on Wednesday, June 10 at 10 p.m. ET/PT]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1043</guid><pubDate>Wed, 10 Jun 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[&quot;Home&quot; Screened at the Stella McCartney Los Angeles Store on World Environment Day]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1042</link><description><![CDATA[On June 5th, World Environment Day, the film &quot;Home&quot; will be the first movie to be released on the same day in over 50 countries; mostly free of charge and on every format: movie theatres, TV, DVD and internet. This is a non-profit project about major environmental and social challenges facing our world.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1042</guid><pubDate>Fri, 05 Jun 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[&quot;Home&quot; Tip Sheet]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1704</link><description><![CDATA[A tip sheet for the Eco garden picnic and screening of HOME.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1704</guid><pubDate>Fri, 05 Jun 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus and Alicia Keys Honor Los Angeles' Thomas Jefferson High School Through "Lexus Keys to Innovation"]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1668</link><description><![CDATA[Lexus, the top-selling luxury automaker, and multi Grammy award-winning recording artist, Alicia Keys, announced today that Los Angeles&rsquo; Thomas Jefferson High School, will be honored with a $10,000 Grand Prize for its environmental achievements through the &ldquo;Lexus Keys to Innovation&rdquo; philanthropy program.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1668</guid><pubDate>Thu, 02 Apr 2009 00:00:00 EST</pubDate></item><item><title><![CDATA[Lexus and Alicia Keys Celebrate Earth Month by Honoring Los Angeles' Thomas Jefferson High School Through "Lexus Keys to Innovation"]]></title><link>http://pressroom.toyota.com/article_display.cfm?article_id=1667</link><description><![CDATA[To kick off Earth Month, Lexus, the top-selling luxury automaker, and multi Grammy award-winning recording artist, Alicia Keys, will honor Los Angeles' Thomas Jefferson High School with a $10,000 Grand Prize for its environmental achievements through the "Lexus Keys to Innovation" program. The "Lexus Keys to Innovation" program is a unique way for Lexus and Alicia Keys to recognize and reward students who have successfully implemented innovative environmental programs in their schools and communities.]]></description><guid isPermaLink="true">http://pressroom.toyota.com/article_display.cfm?article_id=1667</guid><pubDate>Wed, 01 Apr 2009 00:00:00 EST</pubDate></item></channel></rss> 