Supercross Tundra Motors Over Competitors
Team Toyota Athlete Winner Revealed in Dream Build Challenge
November 05, 2013
TORRANCE, Calif. (Nov. 5, 2013) – Supercross stars Justin Brayton and Josh Grant turned up the racing heat and won the 2013 Toyota Dream Build Challenge
, announced today at the SEMA Show in Las Vegas. Their custom Supercross-themed Tundra was one of four competition entries from Team Toyota athletes and their big name partners.
Fans voted for their favorite vehicles, choosing the “Let’s Go Moto Tundra” from supercross stars Justin Brayton and Josh Grant and partner Joe Gibbs Racing Motocross above the “Crusher Corolla” from BMX rider Drew Bezanson and partner Skullcandy; the “Ultimate Dream Ski 4Runner” from freestyle skier Simon Dumont and partner Oakley; and the “CamRally” from NASCAR driver Parker Kligerman and partner Kyle Busch Motorsports. To read about each of the build’s features, visit www.ToyotaDreamBuild.com
Television racing commentator and Top Gear USA
host Rutledge Wood announced the winner from the SEMA showroom floor.
“Thanks to all the fans who voted to make this extreme vehicle a champion,” Brayton said. “Toyota, Joe Gibbs Racing Motocross and N-FAB, Inc. made this an amazing experience for me to learn the mechanics, craftsmanship and creativity that go into a winning SEMA entry.”
The winning Tundra featured an 8-foot rolling “pitlane,” complete with TV screens for downtime fun, data acquisition and video feeds, a power washer, and spare parts and tools. Retractable shades, a fridge and a helmet dryer help keep everyone cool and comfortable during desert events.
“All our athletes and partners took their Toyota vehicles to new rugged, extremes for this year’s Dream Build Challenge,” said Ed Laukes, vice president of marketing communications and motorsports for Toyota. “We’re looking forward to showing more fans the vehicles as we travel throughout the country.”
With the competition complete, all four Dream Build Challenge vehicles will accompany the athletes at select events across the country.
Toyota, the world's top automaker and creator of the Prius, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands. Over the past 50 years, we’ve built more than 25 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ nearly 40,000 people (more than 37,000 in the U.S.). Our 1,800 North American dealerships sold more than 2.3 million cars and trucks in 2012 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today.
Toyota partners with philanthropic organizations across the country, with a focus on education, safety and the environment. As part of this commitment, we share the company’s extensive know-how garnered from building great cars and trucks to help community organizations and other nonprofits expand their ability to do good. (NYSE:TM) For more information about Toyota, visit www.toyotanewsroom.com.