News Releases

May 2016 Sales Chart

May 2016 Sales Chart

June 01, 2016

Toyota Safety Package ‘TSS-P’ Wins Top Technology Award From New England Motor Press Association

Toyota Safety Package ‘TSS-P’ Wins Top Technology Award From New England Motor Press Association

May 31, 2016
Advance safety features for the masses: it’s a bold promise, but beginning with the 2018 model year Toyota will make Toyota Safety Sense, a driver-assist technology designed to mitigate or help prevent collisions, standard on almost every Toyota trim level in the United States. That promise was recognized last Thursday when the most advanced version of Toyota Safety Sense—TSS-P—won the New England Motor Press Association (NEMPA) Yankee Cup Technology Award.... more

Lexus MSRP Pricing Chart

Lexus MSRP Pricing Chart

May 27, 2016

Are Your Kids Ready For Summer Travel?

Are Your Kids Ready For Summer Travel?

May 26, 2016
New York, N.Y., (May 26, 2016) – Barbecues, fireworks, s’mores and swimming – they’re summer classics. They rarely change because when you know something works, you stick with it.  You know what else stands the test of time? Car seat safety tips.... more

Forget Horsepower, Toyota Indiana Plant Powered by People

Forget Horsepower, Toyota Indiana Plant Powered by People

May 25, 2016
Over the past 20 years, Toyota Indiana has built 4.45 million vehicles. But it isn’t the planning, engineering, problem solving or high-pace of the assembly line that stands out to Norm Bafunno, the plant’s president. It’s the people.
 ... more

Toyota Recalls Certain 2015 Model Year Yaris Vehicles

Toyota Recalls Certain 2015 Model Year Yaris Vehicles

May 25, 2016
TORRANCE, Calif., May 25, 2016 – Toyota Motor Sales, USA, Inc. today announced that it is recalling approximately 3,100 Model Year 2015 Yaris Hatch Back vehicles.... more

Students’ Concept for Mobility App for the Blind Wins National Challenge from Toyota and Net Impact

Students’ Concept for Mobility App for the Blind Wins National Challenge from Toyota and Net Impact

May 25, 2016
Plano, Texas (May 25, 2016) -- Imagine an average commute. Perhaps you wait for a bus, walk through crowded streets and ride an elevator up to your office. Now, imagine doing it without being able to see clearly or even at all.  

A team of students did just that and came up with an idea for a solution that won first prize in the Next Generation Mobility Challenge, a new competition to inspire millennials to address critical mobility needs from Net Impact, Toyota and the Toyota Mobility Foundation.... more

Toyota and Uber to Explore Ridesharing Collaboration

Toyota and Uber to Explore Ridesharing Collaboration

May 24, 2016
Toyota City, Japan, May 24, 2016 -- Toyota Motor Corporation, an automotive company aiming for safer, more efficient and convenient mobility, and Uber, a technology platform that is evolving the way the world moves, are announcing a partnership. The companies have entered into a memorandum of understanding (MOU) to explore collaboration, starting with trials, in the world of ridesharing in countries where ridesharing is expanding, taking various factors into account such as regulations, business conditions, and customer needs. As part of the partnership, Toyota Financial Services Corporation and Mirai Creation Investment Limited Partnership are making a strategic investment in Uber.... more

Toyota Presents Community Stars

Toyota Presents Community Stars

May 24, 2016
PORTLAND, ORE. (May 24, 2016) - Through the passenger-side window, 83-year-old Ferne Fabis points with excitement at the new bakery set to open soon near her home in Rockville, Maryland. New people and places have always been Ferne’s passion – even after a leg injury forced her to give up her driver’s license.... more

Driving to Make a Difference

Driving to Make a Difference

May 24, 2016
PLANO, TEXAS (May 24, 2016) - On a rainy day in Rockville, Md., Larry Korb parks his Toyota Camry and hurries to open the passenger door and hold an umbrella over 77-year-old Sondra Wasserman.
 
As a driver at the Senior Connection in nearby Silver Spring, this is the sort of trip Korb made more than 200 times the last year - volunteering his time and vehicle to pick up senior citizens and take them to doctor’s appointments, shopping trips and community events. The National Volunteer Transportation Center (NVTC) supports thousands of drivers like Korb, and organizations like the Senior Connection, that enable the freedom of mobility.  And now NVTC has a new supporter, Toyota.... more

2016 Lexus IS Sedan Product Information

2016 Lexus IS Sedan Product Information

May 24, 2016

Documentary Series 'It Got Better' Returns to L/Studio for Third Season

Documentary Series 'It Got Better' Returns to L/Studio for Third Season

May 24, 2016
TORRANCE, Calif. (May 24, 2016)—The third season of docuseries “It Got Better,” a collaboration between the creative team of Lisa Kudrow and Dan Bucatinsky’s Is Or Isn’t Entertainment (“The Comeback”; “Web Therapy”; “Who Do You Think You Are?”) and Dan Savage (“Savage Love”) and the It Gets Better Project, premieres today on Lexus’ digital content channel L/Studio (LStudio.com). With the series’ third season debut, L/Studio demonstrates its continued support of this passion project from Kudrow/Bucatinsky, who produced the channel’s Emmy-nominated and Webby award-winning “Web Therapy” series.... more

Toyota Expands Takata Air Bag Safety Recall

Toyota Expands Takata Air Bag Safety Recall

May 23, 2016
TORRANCE, Calif., May 23, 2016 – Toyota Motor Sales, USA, Inc. today announced that, based on recent information from Takata and the National Highway Traffic Safety Administration,  it is expanding its recalls involving Takata front passenger air bag inflators. 
 ... more

iBOT Poised for Comeback

iBOT Poised for Comeback

May 21, 2016
JACKSONVILLE, Fla. (May 21, 2016) – Toyota Motor North America is joining forces with DEKA Research and Development, the company founded by legendary inventor Dean Kamen, to support mobility solutions for the disabled community. This agreement will help DEKA to proceed with plans to complete the development and launch the next generation iBOT motorized wheelchair.
 ... more

Worldwide Sales of Toyota Hybrids Surpass 9 Million Units

Worldwide Sales of Toyota Hybrids Surpass 9 Million Units

May 20, 2016
Toyota City, Japan, May 20, 2016 -- Toyota Motor Corporation is proud to announce that the cumulative figures for global sales of its hybrid vehicles reached 9.014 million units as of April 30, surpassing the 9 million unit mark1. This latest million-unit milestone was achieved in just nine months.... more

Win at Olympus Marks Back-to-Back Victories for Toyota RAV4

Win at Olympus Marks Back-to-Back Victories for Toyota RAV4

May 18, 2016
This past weekend at the Olympus Rally in the deep forest of Shelton,Wash., Ryan Millen and the Toyota RAV4 SE put another exclamation point on their season, winning the 2WD Class with ease, and finishing ahead of all but four 4WD competitors.  The class win was punctuated by a gap of over five minutes ahead of their nearest in-class competitor.... more

Luces, cámara, acción... El totalmente nuevo Prius ilumina el evento anual Los 50 Más Bellos de People En Español

Luces, cámara, acción... El totalmente nuevo Prius ilumina el evento anual Los 50 Más Bellos de People En Español

May 18, 2016
NUEVA YORK, 18 de mayo de 2016 / -- El totalmente nuevo Toyota Prius iluminó a las celebridades latinas más bellas y famosas del mundo en la alfombra roja anoche durante la 20ª edición anual del evento Los 50 Más Bellos de People en Español, celebrado en el sitio de moda Espace de la Ciudad de Nueva York.... more

Lights, Camera, Action...The All-New Prius Lights Up People En Español's Annual Los 50 Mas Bellos

Lights, Camera, Action...The All-New Prius Lights Up People En Español's Annual Los 50 Mas Bellos

May 18, 2016
NEW YORK (May 18, 2016) – The all-new Toyota Prius lit up the world’s most beautiful and famous Latino celebrities on the red carpet last night during People en Español’s 20th annual Los 50 Mas Bellos event, held at the trendy New York City venue Espace.... more

Meet the Man

Meet the Man

May 17, 2016
Do you know what the life of a CEO is really like?  And how do you get there? Learn more about the path Toyota Motor North America Jim Lentz took and what his life looks like today.... more

Toyota Named New Official Special Olympics Texas Partner, Opportunity Drawing for 2017 Toyota Tundra

Toyota Named New Official Special Olympics Texas Partner, Opportunity Drawing for 2017 Toyota Tundra

May 17, 2016
AUSTIN, Texas, May 17, 2016 -- Special Olympics Texas (SOTX) officially announced Toyota as its newest Official Partner today, making the automaker a year-round statewide $250,000-level co-sponsor of the 501(c)(3) non-profit organization. SOTX provides year-round sports training and athletic competition in a variety of Olympic-type sports for more than 55,200 children and adults with intellectual disabilities in the state of Texas.... more

Toyota Mobility Foundation Joins New Cities Foundation as Global Strategic Member

Toyota Mobility Foundation Joins New Cities Foundation as Global Strategic Member

May 16, 2016
Montréal, Canada, May 16, 2016 – The New Cities Foundation today welcomed the Toyota Mobility Foundation as its latest Global Strategic Member. The partnership between the two organizations aims to activate the next generation of urban mobility solutions.... more

Toyota Financial Services Supports Environmental Sustainability by Expanding Green Bond Program

Toyota Financial Services Supports Environmental Sustainability by Expanding Green Bond Program

May 13, 2016
TORRANCE, Calif., May 13, 2016 – Demonstrating an ongoing commitment to supporting the sale of green vehicles, Toyota Financial Services (TFS) issued its third Asset-Backed Green Bond in the amount of $1.6 billion.  TFS revolutionized the Green Bond market by introducing the auto industry’s first-ever Asset-Backed Green Bond in 2014. Green Bonds are an important component of TFS’ broad-ranging funding program and serve to enhance Toyota’s already extensive green commitment.... more

Olympus Rally Next Challenge for RAV4

Olympus Rally Next Challenge for RAV4

May 12, 2016
Torrance, Calif., May 12, 2016 -- Coming off of a high from the last round’s nail-biter win at Oregon Trail, Ryan Millen, Christina Fate, and the Rally RAV4 are looking for back-to-back wins at the Olympus Rally in Shelton, Wash.... more

What Is a Million-Mile Toyota Tundra Worth?

What Is a Million-Mile Toyota Tundra Worth?

May 11, 2016
BATON ROUGE, La. (May 11, 2016) –Toyota customer Victor Sheppard was so satisfied with his Toyota Tundra, even after he had safely driven 1 million miles, he continued driving it. When Toyota saw the well-kept truck, they asked: What is a Toyota Tundra with more than a million miles worth?

For Toyota’s production engineers and team members, the truck’s longevity offers invaluable insight for future products. For Sheppard, it was worth a new truck.... more

Toyota Rewards Academic Excellence in STEM-Related Fields

Toyota Rewards Academic Excellence in STEM-Related Fields

May 11, 2016
TORRANCE, Calif. (May 11, 2016) –  In celebration of Asian-Pacific American Heritage Month, Toyota is pleased to announce that it awarded scholarships to 22 Asian Pacific Islander American (APIA) students for post-secondary education in the disciplines of science, technology, engineering and mathematics (STEM).... more

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