News Releases

2016 Toyota Texas HQ - A Campus Grows in Plano (Infographic)

2016 Toyota Texas HQ - A Campus Grows in Plano (Infographic)

October 13, 2016

2016 Toyota Texas HQ - A Campus Grows in Plano (Infographic)

2016 Toyota Texas HQ - A Campus Grows in Plano (Infographic)

October 13, 2016

RAV4 Readies For Winner-Take-All Finale at Lake Superior

RAV4 Readies For Winner-Take-All Finale at Lake Superior

October 12, 2016
Torrance, Calif., October 12, 2016— Sometimes in racing it all comes down to the final race.  It’s one of the most exciting things a racing fan can take in.  This weekend, at Lake Superior Performance Rally (LSPR) in Houghton, Mich., Ryan Millen, Christina Fate and the Rally RAV4 are hoping to add a definitive exclamation point to their Rally America season by winning the 2WD championship. The RAV4 and Millen share the lead in an exact points tie with the Ford Fiesta ST of Cameron Steely.  Each has exactly 118 points in the 2WD Class after seven rounds.  This eighth and final round’s outcome will finally break the tie, and crown a victor.... more

Toyota Recalls Certain Model Year 2016 and 2017 Prius Vehicles

Toyota Recalls Certain Model Year 2016 and 2017 Prius Vehicles

October 12, 2016
PLANO, Texas, Oct. 12, 2016 – Toyota Motor North America, Inc., announced that it is conducting a safety recall of approximately 92,000 Model Year 2016 and 2017 Toyota Prius sedan vehicles in the U.S.
 ... more

Toyota One of Best Global Brands According to Interbrand

Toyota One of Best Global Brands According to Interbrand

October 11, 2016
Plano, Texas, Oct. 12, 2016 -- Toyota: most valuable automaker. Top global Asian brand.  
 
That’s according to Interbrand's recently released 2016 “Best Global Brands” report.  In addition to once again earning the title of most valuable automotive brand in the world,
Toyota also became the first Asian company and only automaker to reach a top-five spot on the list. Interbrand estimates Toyota’s 2016 brand value at $53.58 billion, up 9 percent from 2015.... more

Toyota Announces Return of Dream Car Art Contest

Toyota Announces Return of Dream Car Art Contest

October 10, 2016
Toyota Financial Services (TFS) announces its 6th year of hosting the worldwide Toyota Dream Car Art Contest in the United States, which is designed to inspire creativity in youth and encourage an interest in the automotive industry. Now thru Tuesday, January 31, 2017, U.S. youth, ages 4-15, can submit hand-drawn artworks featuring unique concepts of their “Dream Car.” Applicants are sorted into three age categories (4-7 years; 8-11 years; 12-15 years). Judging is based on three criteria: execution of concept; uniqueness; and artistry. For official rules and required entry forms, visit www.TFSintheCommunity.com/DreamCar.... more

2017 Toyota Sequoia Lives Up to Its Name with Big Power, Roominess, and Capability

2017 Toyota Sequoia Lives Up to Its Name with Big Power, Roominess, and Capability

October 10, 2016
Named for the largest redwood trees in the world, the 2017 Toyota Sequoia maintains its position as a full-size SUV that’s big on roominess, power, and capability. It’s also huge on Toyota’s trademark quality and value.... more

2017 Toyota Sequoia Product Information

2017 Toyota Sequoia Product Information

October 10, 2016

Millennials & Manufacturers Mesh on Manufacturing Day at Toyota Bodine Aluminum

Millennials & Manufacturers Mesh on Manufacturing Day at Toyota Bodine Aluminum

October 07, 2016
What do you get when you engage 60 students, mentors, civic stakeholders and manufacturers?  A recipe to inspire the next generation of manufacturers. 

That’s what Manufacturing Day is all about.... more

2017 Lexus ES 350 Product Information

2017 Lexus ES 350 Product Information

October 06, 2016

Lexus ES 350 Leads the Way With Added Advanced Technologies

Lexus ES 350 Leads the Way With Added Advanced Technologies

October 06, 2016
Consider it a promise kept. Last year, Lexus introduced the Lexus Safety System+ package as an option for the ES 350. For 2017, this comprehensive safety system is now standard. It’s part of the brand’s promise to equip most models with an automatic braking safety system by the end of 2017. Lexus Safety System+ includes Pre-Collision System (PCS), Lane Departure Alert (LDA) with Steering Assist, Intelligent High Beam (IHB) and High-Speed Dynamic Radar Cruise Control.... more

2017 Lexus ES 300h Product Information

2017 Lexus ES 300h Product Information

October 06, 2016

The  Bold Hybrid Makes a Move in Safety; Lexus ES 300h Gets Lexus Safety System+ as Standard

The Bold Hybrid Makes a Move in Safety; Lexus ES 300h Gets Lexus Safety System+ as Standard

October 06, 2016
As if flagship-style luxury and 40-MPG combined EPA-estimated fuel economy didn’t already make the Lexus ES 300h a supremely desirable hybrid luxury sedan, Lexus made it more so for 2017 by adding a safety feature as standard, the Lexus Safety System+.... more

Prime Mover: Toyota Maxes Out Tech and Style in the World’s Best-Selling Hybrid to Create the 2017 Prius Prime

Prime Mover: Toyota Maxes Out Tech and Style in the World’s Best-Selling Hybrid to Create the 2017 Prius Prime

October 04, 2016
Prime mover. Prime cut. Prime minister. Prime attraction. And for Trekkers, there’s the Prime Directive. “Prime” means best or top, and so it was a natural to use it for the most technologically advanced, best-equipped Toyota Prius in the model’s nearly two-decade global history. The 2017 Prius Prime represents the pinnacle of efficiency and technology for the new- generation Prius, with a new dual-motor hybrid powertrain with a remarkable 2017 EPA-estimated 133 MPGe (miles per gallon equivalent), the highest rating in the industry among all vehicles.... more

2017 Prius Prime Product Information

2017 Prius Prime Product Information

October 04, 2016

September 2016 Sales Conference Notes

September 2016 Sales Conference Notes

October 03, 2016
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Division Group Manager, Sales Operations Blake Sturrock discuss September 2016 Sales on October 3, 2016.... more

September 2016 Sales Chart

September 2016 Sales Chart

October 03, 2016

Toyota Motor Sales Reports September 2016 Sales

Toyota Motor Sales Reports September 2016 Sales

October 03, 2016
TORRANCE, Calif. (October 3, 2016) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported September 2016 sales of 197,260 units, an increase of 1.5 percent from September 2015 on a volume basis. With the same amount of selling days in September 2016 compared to September 2015, sales were up 1.5 percent on a daily selling rate (DSR) basis. 
 ... more

Toyota to Launch Sales of 'Kirobo Mini'

Toyota to Launch Sales of 'Kirobo Mini'

October 03, 2016
Toyota City, Japan, October 3, 2016 --Toyota Motor Corporation plans to launch sales of its compact and cuddlesome "Kirobo Mini" communication partner through Toyota vehicle dealers across Japan in 2017. The nationwide rollout will be preceded by presales at designated dealers in Tokyo and Aichi Prefecture this winter, for which advanced orders will be taken online. Kiboro Mini is tentatively priced at 39,800 yen (excluding tax).... more

Toyota of Corvallis on Track to be World's First Net Zero Energy Auto Dealership

Toyota of Corvallis on Track to be World's First Net Zero Energy Auto Dealership

September 30, 2016
Corvallis, Ore. (Sept. 30, 2016) – Toyota of Corvallis is on schedule to be the world’s first Certified Net Zero Energy Automotive Dealership. ... more

Toyota Provides Something for Everyone at the State Fair of Texas  with Truck Debuts, Soccer Stars and Fun for the Entire Family

Toyota Provides Something for Everyone at the State Fair of Texas with Truck Debuts, Soccer Stars and Fun for the Entire Family

September 29, 2016
DALLAS (Sept. 29, 2016) – State Fair of Texas visitors will have a wide range of experiences from Toyota at this year’s event, scheduled for Sept. 30 to Oct. 23. An added bonus for Texans, the all-new 2017 Tacoma TRD Pro will make its Texas debut at the event, allowing attendees to see the world’s most rugged and capable mid-size truck up close and personal.... more

World Premiere of Lexus UX Concept

World Premiere of Lexus UX Concept

September 29, 2016
PARIS (September 29, 2016) – Showcasing Lexus’ vision for a compact SUV of the future, the UX Concept will make its world debut at the 2016 Paris Motor Show. Designed by ED2, Lexus' design center in the South of France, the UX Concept represents a new step in the company's design journey and a redefinition of the driving experience.... more

Toyota Avalon: A Paragon of Premium Level Value, Now Advancing the Cause With Standard Toyota Safety Sense P

Toyota Avalon: A Paragon of Premium Level Value, Now Advancing the Cause With Standard Toyota Safety Sense P

September 29, 2016
Already a benchmark for style, comfort and available hybrid fuel economy in the premium midsize sedan category, the 2017 Toyota Avalon ups the ante for standard safety with the addition of Toyota Safety Sense™-P (TSS-P) for all grades. The TSS-P system had previously been offered only as an option on the Limited grade. The system equips the Avalon with Automatic High Beam, Dynamic Radar Cruise Control, Pre-Collision System with Pedestrian Detection and Lane Departure Alert with Steering Assist.... more

2017 Toyota Avalon Product Information

2017 Toyota Avalon Product Information

September 29, 2016

2017 Avalon Hybrid Product Information

2017 Avalon Hybrid Product Information

September 29, 2016

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