October 16, 2008 by Toyota Open Road Blog

The Real Deal?

Many of you will have seen by now photographs on sites like PriusChat, Jalopnik and AutoblogGreen of a vehicle said to be the new Prius.

We thought we’d take a moment to confirm that the car shown in these unauthorized photos – at least the ones we’ve seen so far - is indeed the new Prius.

Sorry, we’re not able to provide details. Those will be forthcoming when the car is formally introduced at the North American International Auto Show in Detroit in January.

What we can tell you, however, is this: This new Prius will retain all of the virtues of the model that precedes it. It’s about the same size as its forebear, but with more interior room and better fuel economy. But you expected nothing less, right?

Originally published on the Toyota Open Road blog on Oct. 16, 2008.

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