News Releases

Toyota Donates $250,000 to Oklahoma Tornado Relief Efforts

May 23, 2013
NEW YORK, May 23, 2013 – Toyota today announced a $250,000 donation to support relief and rebuilding efforts for victims of the tornado that hit Moore, Oklahoma and the greater Oklahoma City area on May 20. ... more

Toyota Financial Services Awards New Toyota to Boys & Girls Clubs of America’s National Youth of the Year Winner

May 21, 2013
TORRANCE, Calif., May 21, 2013 – Toyota Financial Services (TFS), as part of its Making Life Easier for YOUth initiative, recently awarded a new Corolla to the 2012-13 Boys & Girls Clubs of America (BCGA) National Youth of the Year Winner Trei Dudley. ... more

Toyota and National Center for Family Literacy Launch $10 Million Initiative

May 13, 2013
Louisville, Ky. – May 13, 2013 – Toyota and the National Center for Family Literacy (NCFL) are launching Toyota Family Learning, a six-year initiative that will create a new model for literacy by expanding it beyond the walls of the classroom and into homes and communities.... more

Toyota Partners with EVSC to Improve Annual Collection of 14,000 Netbooks

May 10, 2013
EVANSVILLE, Ind., May 10, 2013 – Janit Market is pleased she can continue teaching her English classes at Central High School with only a brief interruption when student netbooks are collected this year.  She’s also confident that because collections are more efficient, the distribution of netbooks next school year will be much more successful – the goal being to deliver a computer to each student on time.... more

Toyota Awards Scholarships to 20 Asian Pacific Islander Students from Southern California

May 08, 2013
TORRANCE, Calif. (May 8, 2013) – Toyota Motor Sales (TMS), U.S.A., Inc. awarded scholarships to 20 Asian Pacific Islander American (APIA) students from the STEM (science, technology, engineering, and math) disciplines at its second annual awards dinner and reception at the Toyota Automotive Museum on Tuesday, May 7, 2013. ... more

Wyland Foundation and Toyota Announce Five Cities as National Mayor’s Challenge Winners

May 03, 2013
TORRANCE, Calif. (May 3, 2013) – Five U.S. cities were honored today for residents’ commitment to water-saving choices as part of the second annual National Mayor’s Challenge for Water Conservation.... more

Toyota and Discovery Education Announce Corona High School Student Is Grand Prize Winner of 2013 Toyota Teen Driver Video Challenge

May 02, 2013
Silver Spring, MD (May 2, 2013) – Toyota and Discovery Education today announced that Ryan Johnston, a high school student from Corona, California, was chosen by the public in an online vote as the grand prize winner of the 2013 Toyota Teen Driver Video Challenge. ... more

Long Beach Educator Named National Toyota Teacher of the Year

April 29, 2013
LOUISVILLE, Ky.  (April 29, 2013) –The National Center for Family Literacy (NCFL) and Toyota today announced that Carolyn Blocker, an educator from Long Beach, California with nearly 25 years of experience, received the 2013 Toyota Teacher of the Year award at the National Conference on Family Literacy on April 28 in Louisville, Kentucky.... more

New Drivers Gain Critical Defensive Driving Skills and Confidence Behind the Wheel from Toyota's Teen Safe Driving Program

April 09, 2013
TORRANCE, CALIF. (April 9, 2013) – Toyota continues to offer its free-of-charge safe driving skills program, Toyota Driving Expectations, and comprehensive online resources with the goal of reducing motor vehicle crashes, the leading cause of death among teens.... more

Teen Vogue and Toyota Partner on Safe Driving Campaign to Help Educate and Empower Teenage Girls

April 04, 2013
New York, NY, April 4, 2013 - In conjunction with Distracted Driving Awareness Month in April, Teen Vogue and Toyota announced today “Arrive in Style,” a safe driving campaign to raise awareness of the dangers of distracted driving among teenage girls and inspire them to make a mutual commitment with their mothers to drive safely.
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National Mayor's Challenge for Water Conservation to Kick Off in Washington, D.C.

April 02, 2013
WASHINGTON, D.C. (April 2, 2013) – The Wyland Foundation and Toyota will launch the second annual National Mayor's Challenge for Water Conservation from the nation’s capital, with support from Mayor Vincent C. Gray and city leaders from around the country.... more

Toyota and Food Bank For New York City Partner on Meals Per Hour To Support Communities Hard-Hit by Hurricane Sandy

April 01, 2013
New York, New York, April 1, 2013 – Toyotaand Food Bank For New York Citytoday announced Meals Per Hour, a partnership to support a soup kitchen and a mobile food unit in communities severely impacted by Hurricane Sandy — Coney Island and the Far Rockaways.... more

Teens Changing Their World and Ours: $500,000 in Eco Grants and Scholarships Awarded

March 21, 2013
TORRANCE, Calif., March 21, 2013 – From California to New York, student teams were recognized today for making the world a better place by improving the environment. A total of $500,000 in scholarships and grants was awarded to teens, teachers and schools.... more

Toyota Unveils New Donations to Aid in Hurricane Sandy Recovery Efforts

March 01, 2013
BAY HEAD, N.J., March 1, 2013 – Toyota announced today a significant vehicle donation equivalent to more than $100,000 to help aid the areas hardest hit by Hurricane Sandy.... more

Toyota and Wyland Foundation to Launch Second Annual National Water Conservation Challenge

February 12, 2013
TORRANCE, Calif. (Feb. 12, 2013) – Toyota is continuing its partnership with Wyland Foundation to promote resource conservation and the importance of sustainability leading up to and throughout Earth Month in April.... more

Toyota and Cincinnati Children’s to Donate 10,000 Child Car Seats to Families In Need as Part of Child Passenger Safety Education Campaign

January 17, 2013
NEW YORK (Jan. 17, 2013) – Did you know that three out of every four child car seats in the United States are not used or installed correctly?  Or that almost 50 percent of children who are fatally injured in motor vehicle crashes were unrestrained?  To address this alarming public health issue and encourage greater safety for child passengers, Toyota and Cincinnati Children’s Hospital Medical Center have teamed up to launch a national, online education campaign on Causes.com.
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Toyota/Lexus Financial Services Kicks Off 2nd Annual 'GoGreen' Campaign, and Pledges Up To $100,000 for Boys & Girls Clubs of America

January 15, 2013
TORRANCE, Calif., Jan. 15, 2013 -Toyota Financial Services (TFS) / Lexus Financial Services (LFS) is continuing to do its part for the environment, all while supporting the Boys & Girls Clubs of America (BGCA) and improving the overall experience of its own customers.
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Children’s Hospital Los Angeles and Toyota Expand National Buckle Up for Life Program to Orange County

December 18, 2012
LOS ANGELES, Dec. 18, 2012 – Responding to disproportionate risks that African American and Hispanic children face in motor vehicle-related crashes, Children’s Hospital Los Angeles, Toyota and Cincinnati Children’s Hospital Medical Center today announced the expansion of the groundbreaking safety education program Buckle Up for Life to Orange County (Calif.). Buckle Up for Life – or Abrochate a la Vida in Spanish – is the only national program of its kind.  This is the first time the program will be available in Orange County, joining seven other Buckle Up for Life locations nationwide.
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Make It a December to Remember with Lexus 'Check In For Charity' Social Campaign

December 03, 2012
TORRANCE, Calif. (Dec. 3, 2012) - Coffee shops, malls, restaurants, concert venues, even the office are all check-in locations that can help raise money for a good cause during the Lexus “Check In for Charity” social media campaign this holiday season. Now through Jan. 2, 2013, Lexus invites Facebook and Foursquare users to visit its new “Check In for Charity” app to start making this a December to Remember for children across the country.... more

Toyota Donates $300,000 to the Michigan Science Center

December 03, 2012
ANN ARBOR, Mich., Dec. 3, 2012 – Toyota Technical Center (TTC), a division of Toyota Motor Engineering and Manufacturing North America, Inc., announced a $300,000 donation to the Michigan Science Center.... more

Driver Distraction Study from The University Of Michigan Transportation Research Institute and Toyota Shows Significant Correlation Between Parent and Teen Distractions

November 27, 2012
TORRANCE, Calif., Nov. 27, 2012 – Toyota Motor Sales, U.S.A., Inc. (TMS), today announced preliminary findings from a major, national study of teen drivers (ages 16 to 18) and parents of teen drivers conducted jointly with the University of Michigan Transportation Research Institute (UMTRI).  The Study shows a significant correlation between parent and teen behaviors behind the wheel, suggesting parents can play an influential role in modeling risky behavior on the road.  The UMTRI/Toyota Teen Driver Distraction Study, the largest scientific survey of its kind, also found that texting while driving remains commonplace among teens, despite ongoing, nationwide efforts to educate drivers on the significant risks associated with these behaviors.
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Toyota Launches High School Safe Teen Driving Program at Southern California High Schools

November 01, 2012
TORRANCE, Calif., Nov. 1, 2012 – Toyota is expanding its long-term commitment to safe teen driving with the introduction of an innovative national driver safety program, The Road Ahead, in high schools throughout Southern California. The program will benefit more than 6,000 local students in an effort to save lives and promote road safety. The Road Ahead is an expansion of Toyota’s free, safe teen driving program, Toyota Driving Expectations, which began in 2004 and has benefited more than 20,000 teens and parents.
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Toyota Donates $1 Million to Support Hurricane Sandy Relief Efforts

October 31, 2012
NEW YORK, Oct. 31, 2012 – Toyota today announced a $1 million contribution to the American Red Cross and other nonprofit organizations to support relief efforts for victims of Hurricane Sandy in the regions worst-hit by the storm. In addition, Toyota will match employee contributions to the American Red Cross and other non-profits doing relief and recovery work in affected communities.
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Toyota Boosts Home Reconstruction in Joplin Since Devastating Tornado

October 23, 2012
JOPLIN, Mo., (Oct. 23, 2012) – Like most residents of Joplin, Tara Johnston’s mind is frozen in time when she thinks back to that late Sunday afternoon on May 22, 2011 – the day a catastrophic tornado destroyed thousands of homes, including her house on S. Jackson Ave.


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10,000 Scion Fans Donate 25,000 Items to Toys for Tots at Annual Customer Appreciation Event

October 18, 2012
TORRANCE, Calif., (Oct. 18, 2012) – Scion owners and their family and friends gathered at Southern California theme park Knott’s Berry Farm on Oct. 17, 2012 to donate a Toys for Tots gift and gain entry to haunted mazes, music performances and rides. It was the ninth year of Scion Night at Knott’s Scary Farm, the carmaker’s largest owner appreciation event.
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