News Releases
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September 20, 2011
From Question Mark to Landmark - Lexus Pursues Perfection in Its Third DecadeWhen Lexus was established in 1989, the luxury division of Toyota was determined to set a new course for the U.S. luxury auto industry. Over the past 22 years, Lexus has become a luxury automotive leader by building outstanding vehicles and providing superior customer service. Now, in its third decade, Lexus is even more dedicated to push the envelope to create the finest vehicles and to exceed customers’ expectations. (more) |
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September 15, 2011
2012 Lexus Safety Feature SummaryLexus engineers its vehicles with advanced passive safety technology, founded in a body structure equipped with front and rear crumple zones. Lexus models are equipped with pretensioners and force limiters on the front seatbelts, and most models feature them on the rear outboard seatbelts, as well. (more) |
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February 10, 2011
Lexus LFA Driver Development ProgramLexus announced today it will offer a driver development program for future Lexus LFA owners, March 8 to 15, that will include a full day of high performance driving with racing professionals at Infineon Raceway in Sonoma, California. (more) |
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February 02, 2011
Lexus Exhibit Will Exude 'Performance' at 2011 Chicago Auto ShowWhile luxury is at the heart of Lexus, the automaker will be showing off a bit of its wild side at the 2011 Chicago Auto Show.(more) |
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January 18, 2011
Sometimes, You Have to Do Things The Hard WayThere’s the easy way, and there’s the Lexus way. A lone crane slowly lifts the front end of a Lexus LS, then a second vehicle is attached using cables and stretch bars, then another and another and finally, a fifth Lexus vehicle is suspended in midair from the crane, using no support other than the strength of the LS. The gravity-defying vehicles aren’t a figment of your imagination or a camera trick. They are part of a new advertising campaign from the automaker, which debuted on Jan. 16. (more) |
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August 12, 2010
Lexus and Tumi Partner to Create Premiere Custom Luggage for 2012 LFA SupercarTumi today announced its partnership with Lexus to create a premium line of travel cases customized to complement the look and feel of the 2012 LFA supercar. The dynamic style of the LFA requires a special design of Tumi luggage which will accompany the car in select markets, including the US and Europe. The vehicle identification number (VIN) corresponding with the owner’s LFA will also be inscribed on each bag to complete the exclusive experience. (more) |
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June 02, 2010
In Pursuit of the Perfect PitchIt’s a dramatic moment. In an ultra-modern audio studio, a Pearl White Lexus LFA supercar faces its challenger: a lone crystal champagne flute on a pedestal alongside a sleek amplifier. The vehicle’s keyless ignition is engaged, and its rear wheels start spinning on a dynamometer. The engine roars louder and louder, the speedometer clicks past 150, 160, 170 mph. That’s when the glass quivers and shimmies until – kshhh! – the flute shatters in gorgeous slow motion. (more) |
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May 10, 2010
Lexus Introduces 2012 LFA Nürburgring PackageLexus announced today it will offer a limited edition Nürburgring Package to LFA customers. (more) |
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October 21, 2009
Lexus LFA Supercar to Make North American Debut at 2009 SEMA and Los Angeles International Auto ShowsThe highly anticipated LFA supercar, which just made its global debut at the Tokyo Motor Show, will be on display for the first time in North America at two back-to-back premier venues -- the 2009 Specialty Equipment Market Association (SEMA) trade show in Las Vegas this November and the 2009 Los Angeles Auto Show in December. (more) |
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October 21, 2009
LFA New Flagship for Lexus Performance ModelsThe LFA marks a watershed point for Lexus – its global debut marks the spectacular arrival of a new flagship for the F portfolio of Lexus performance models. A Lexus that single-handedly creates new boundaries to redefine the supercar for the 21st Century. (more) |
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January 13, 2008
Lexus LF-A Takes on Roadster Form – An Open Version of the Supercar Concept RevealedThe engineers and designers at Lexus continue to use their groundbreaking LF-A premium sports car concept as a medium for expressing their ideas about what a high-performance sporting vehicle not only can be, but should be. (more) |
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