News Releases

Toyota Motor Sales Reports 1.8 Percent Increase in April

Toyota Motor Sales Reports 1.8 Percent Increase in April

May 01, 2015
TORRANCE, Calif. (May 1, 2015) – Toyota, Scion and Lexus today reported total April 2015 sales results of 203,329 units, an increase of 1.8 percent from April 2014 on a volume basis.... more

Toyota Engineers to Drive One Lap of America Endurance Race

Toyota Engineers to Drive One Lap of America Endurance Race

April 28, 2015
ERLANGER, Ky., April 28, 2015 -- Although you won’t see Burt Reynolds, Dom DeLuise, or Farrah Fawcett in the 2015 One Lap of America endurance race, the stars of the 1981 movie, Cannonball Run, would find it eerily familiar to their script.  The Car and Driver magazine writer and auto racer Brock Yates, who wrote the screenplay, based it upon his experiences organizing the race four times between 1971 and 1979.  Yates’ idea evolved into the One Lap of America, gaining legitimacy along the way.  It is now run by his son Brock Yates, Jr. ... more

Hamlin Earns Toyota's 100th NXS Victory

Hamlin Earns Toyota's 100th NXS Victory

April 27, 2015
RICHMOND, Va. (April 27, 2015) -- Camry driver Denny Hamlin visited victory lane in the Toyota Care 250 at Richmond International Raceway on Friday night to give Toyota its 100th victory in the NASCAR XFINITY Series.
 ... more

Focus on the Future: Kentucky, Toyota Expand Early Childhood Academies

Focus on the Future: Kentucky, Toyota Expand Early Childhood Academies

April 24, 2015
Frankfort, Ky. (April 24, 2015) – Preparing parents helps prepare students…which leads to a prepared workforce.
 
Today half of the children in Kentucky arrive at kindergarten unprepared. The United Way Born Learning Academies meet a critical need in Kentucky communities: helping parents turn everyday moments into learning opportunities to help prepare their kids for kindergarten and beyond.... more

Toyota Named One of DiversityInc's Top 50 Companies for Diversity for Eighth Year in a Row

Toyota Named One of DiversityInc's Top 50 Companies for Diversity for Eighth Year in a Row

April 24, 2015
PLANO, Texas. (April 24, 2015) – DiversityInc named Toyota one of its Top 50 Companies for Diversity® in 2015, marking the company’s ninth appearance on the list since 2006. Toyota, the only automaker in the Top 50, placed at number 36 of over 1,600 companies who took the DiversityInc survey this year. Toyota moved up two spots over 2014, reflecting strong corporate diversity and inclusion initiatives, such as increased participation in cross-cultural mentoring programs and employee resource groups.... more

Toyota Mirai Takes to the Track

Toyota Mirai Takes to the Track

April 23, 2015
RICHMOND, VA. (April 23, 2015) – Toyota today announced the 2016 Toyota Mirai, a hydrogen fuel cell electric vehicle, will pace the Toyota Owners 400 NASCAR Sprint Cup Series race at Richmond International Raceway on Saturday night, April 25.... more

Fueled by Bullsh*t

Fueled by Bullsh*t

April 22, 2015
TORRANCE, Calif. (April 22, 2015) – Sometimes reality stinks. Toyota has tapped award-winning documentary filmmaker Morgan Spurlock to show how calling hydrogen fuel cell vehicles “bullsh*t” isn’t far from the truth.    

“Fueled by Bullsh*t” is the first online video in a multi-part “Fueled by Everything” series aimed to educate a broad audience about the innovative ways hydrogen fuel can be made from renewable sources. Spurlock directed the 3-minute piece which features a dairy farmer and mechanical engineer as they follow cow manure  from a mooing supply source to its ultimate use in powering the hydrogen fuel cell electric Toyota Mirai.... more

New Series of Documentary Shorts from Toyota TeenDrive365 Explores the Emotional Rite of Passage When a Teen Receives Their Driver’s License

New Series of Documentary Shorts from Toyota TeenDrive365 Explores the Emotional Rite of Passage When a Teen Receives Their Driver’s License

April 22, 2015
NEW YORK (April 22, 2015) – Excitement. Fear. Loss of Control. Pride. Every parent of a teenager can relate to the rollercoaster of emotions that occurs when their child receives their driver’s license.
 
In a new series of documentary shorts, Toyota has partnered with three award-winning Getty Images Reportage photojournalists to explore this major rite of passage through the experiences of three families in Los Angeles, Boston and St. Petersburg, Fla. The series is part of TeenDrive365, Toyota’s comprehensive teen safety initiative that helps parents and teens become safer drivers together. You can watch the videos at www.TeenDrive365.com.... more

Realizing the Future of Mobility: Toyota Mobility Foundation Launches First Pilot Program in Thailand

Realizing the Future of Mobility: Toyota Mobility Foundation Launches First Pilot Program in Thailand

April 22, 2015
Tokyo, Japan (April 22, 2015) -- More people everywhere are about to get moving. Toyota Mobility Foundation (TMF) today announced that it is launching its first pilot program. The program, which will be in Bangkok, Thailand, reflects the Foundation's philosophy of combining Toyota's knowledge with the expertise of partners to enable more people around the globe to move safely, efficiently and enjoyably.... more

Toyota USA Foundation Announces $1.9 Million in Grants to Support the Scientists, Innovators and Engineers of Tomorrow

Toyota USA Foundation Announces $1.9 Million in Grants to Support the Scientists, Innovators and Engineers of Tomorrow

April 20, 2015
TORRANCE, Calif. (April 20, 2015) –The Toyota USA Foundation announced $1.9 million in grants to K-12 educational programs that focus on science, technology, engineering and math (STEM) and serve diverse communities.... more

Lights, Camera, No More Distractions! Teen Filmmakers Take On Driving Safety

Lights, Camera, No More Distractions! Teen Filmmakers Take On Driving Safety

April 16, 2015
Silver Spring, MD (April 16, 2015) – Sometimes peer pressure can be a good thing. Just ask the teen filmmakers who entered Toyota and Discovery Education’s Toyota TeenDrive365 Video Challenge.... more

Toyota Celebra el Camino Hasta los Juegos

Toyota Celebra el Camino Hasta los Juegos

April 16, 2015
TORRANCE, Calif. (16 de abril de 2015) – Ahora a solo 100 días de las ceremonia de inauguración, Toyota, el Socio Automotor Oficial de los Juegos Mundiales de las Olimpiadas Especiales 2015, desplegó hoy sus programas nacionales y locales, cimentando aún más su compromiso con los Juegos. Toyota y su red de concesionarios en Estados Unidos se han comprometido a recaudar fondos para apoyar a los atletas y su viaje hasta los Juegos Mundiales en Los Ángeles. ... more

Toyota Celebrates the Journey to the Games

Toyota Celebrates the Journey to the Games

April 16, 2015
TORRANCE, Calif. (April 16, 2015) – Now just 100 days away from the Opening Ceremony, Toyota, the Official Automotive Partner of the 2015 Special Olympics World Games, rolled out its national and local programs today, furthering its commitment to the World Games. Toyota and its network of dealerships across the U.S. have committed to raising funds to support athletes and their journey to the World Games in Los Angeles.... more

Keep Calm and Stay Green

Keep Calm and Stay Green

April 16, 2015
ERLANGER, Ky. (April 16, 2015) – How will you make a positive impact on Earth Day?  Turn off the lights in an empty room?  Recycle?  Save water?
 
At Toyota, every day is Earth Day and the little things add up, especially when almost 43,000 team members across 14 North America manufacturing plants do them.  Such efforts have saved nearly $600 million since benchmarking began in 2002.
 
They’ve also resulted in Toyota’s 11th consecutive ENERGY STAR Partner of the Year – Sustained Excellence Award from the U.S. EPA for continued leadership in protecting the environment through superior energy efficiency.
 
Eleven consecutive ENERGY STAR Partner of the Year – Sustained Excellence Awards are the most by any automaker.... more

Toyota Recalls Certain 2015 Model Year Scion tC Vehicles

Toyota Recalls Certain 2015 Model Year Scion tC Vehicles

April 15, 2015
TORRANCE, Calif., April 15, 2015 – Toyota Motor Sales, U.S.A., Inc., today announced it will conduct a safety recall of approximately 114 Model Year 2015 Scion tC Release Series 9 vehicles.
 ... more

Toyota to Realign Manufacturing Operations in North America

Toyota to Realign Manufacturing Operations in North America

April 15, 2015
PLANO, Texas, April 15, 2015 – Toyota today announced a multi-year plan to realign its manufacturing operations in North America in support of the Toyota New Global Architecture (TNGA), a comprehensive approach to achieving sustainable growth by making ever-better vehicles more efficiently.   
 
As part of this strategy, Toyota will invest approximately US$1 billion to construct its newest North American manufacturing facility in the state of Guanajuato in Central Mexico to produce the Corolla.  This state-of-the-art plant will feature the latest TNGA production engineering innovations, employ approximately 2,000 team members and have the capacity to produce 200,000 units annually.  ... more

Mirai Takes the Stage at the National Mall

Mirai Takes the Stage at the National Mall

April 14, 2015
TORRANCE, Calif. (April 14, 2015) – Fifteen years ago, a little hybrid no one knew rolled onto the National Mall to celebrate Earth Day. That hybrid – the Toyota Prius. Tomorrow, nearing the 45th anniversary of Earth Day, Toyota will return to Washington, D.C., to showcase yet another revolutionary technology, the hydrogen fuel cell electric Toyota Mirai. Toyota has partnered with Earth Day Network to sponsor the Global Citizen 2015 Earth Day celebration, April 17-19, featuring leading environmental voices, government leaders, star-studded performances and a Mirai activation. The celebration marks the beginning of a month of fuel cell features and festivities for Toyota.... more

What Combines the Thrill of Sports and the Excitement of Science and Technology? FIRST Robotics

What Combines the Thrill of Sports and the Excitement of Science and Technology? FIRST Robotics

April 13, 2015
YORK TOWNSHIP, MICH. (April 13, 2015) – In a continuing effort to expand STEM education and inspire the next generation of great engineers, Toyota Technical Center (TTC), Toyota’s North American engineering, research and development headquarters, has announced five grants for FIRST Robotics activities in Michigan. The funding, more than $60,000 worth, will support in-school robotics programs as well as provide support for regional and state competitions. The effort will bolster the expanding robotics program; a program that develops more than 10,000 future engineers, scientists and technologists across the state.... more

Girl Scouts of the USA and Toyota Financial Services Pave the Way for Girls' Financial Empowerment with 'Driving My Financial Future'

Girl Scouts of the USA and Toyota Financial Services Pave the Way for Girls' Financial Empowerment with 'Driving My Financial Future'

April 08, 2015
NEW YORK (April 8, 2015) — Girl Scouts of the USA (GSUSA) today announced a new, multi-year partnership with Toyota Financial Services (TFS), which has pledged $2.1 million to help girls become self-reliant, financially literate, and capable of leveraging their talent, resources, and personal business values to build a stronger economy and healthier communities. When young people understand the value of properly managing personal finances, they are better prepared for the realities of adult life. Yet less than half the states in the U.S. offer financial education in schools.... more

Toyota Hosts First-Ever North Texas Supplier Diversity Event for Local Women- and Minority-Owned Businesses

Toyota Hosts First-Ever North Texas Supplier Diversity Event for Local Women- and Minority-Owned Businesses

April 07, 2015
Plano, Texas, April 7, 2015 -- Toyota today hosted its first large-scale supplier diversity event in North Texas at the Dallas/Plano Marriott at Legacy Town Center.  “Power of Exchange 2015” offered local Minority Business Enterprises (MBEs) and Women Business Enterprises (WBEs) a valuable forum to network and connect with Toyota’s Tier I suppliers, and provided access to Toyota’s sales, marketing, and professional services.
 ... more

Toyota Doubles Turbo Offerings in New Engine Lineup

Toyota Doubles Turbo Offerings in New Engine Lineup

April 06, 2015
Toyota City, Japan, April 6, 2015 -- Toyota is ready to debut its second turbocharged entry in a series of new engines with drastically improved thermal and fuel efficiency.
 ... more

New York Auto Show Opening Day: Music, Celebrities, Giving Back, Cars and More

New York Auto Show Opening Day: Music, Celebrities, Giving Back, Cars and More

April 04, 2015
New York, April 4, 2015 -- In addition to a wide range of celebrity appearances and musical performances, the New York International Auto Show’s Opening Day ceremony will include a brand new vehicle donation to an Afghanistan War hero who was injured in combat.
 ... more

March 2015 Sales Chart

March 2015 Sales Chart

April 01, 2015

Toyota Motor Sales Reports 4.9 Percent March Increase

Toyota Motor Sales Reports 4.9 Percent March Increase

April 01, 2015
TORRANCE, Calif. (April 1, 2015) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported March 2015 sales of 225,959, an increase of 4.9 percent from March 2014 on a volume basis. With one less selling day in March 2015 compared to March 2014, sales were up 9.1 percent on a daily selling rate (DSR) basis. ... more

The All-New 2016 Lexus RX Makes Global Debut at the New York International Auto Show

The All-New 2016 Lexus RX Makes Global Debut at the New York International Auto Show

April 01, 2015
NEW YORK - April 1, 2015 – Lexus has shown that it has once again redefined the luxury sport utility segment with the unveiling of the all-new RX at the 2015 New York Auto Show today. As the best-selling model in the brand’s 26-year history—with global sales of more than 2.1 million units—the RX represents three out of ten vehicles ever sold by Lexus. The 2016 RX builds on that trend with a completely new, luxurious interior to match its fresh, new, chiseled body style. The large dose of Lexus brand DNA that’s been artfully incorporated into the details can not only be seen, but also felt. The new fourth-generation RX also boasts exceptional on-road performance and safety technologies that include the innovative Lexus Safety System+.... more

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