News Releases

A Solid Foundation: Toyota Family Teacher of the Year Award Winner, Runner-up Arm Parents With the Tools to Improve Children’s Academic Outcomes

A Solid Foundation: Toyota Family Teacher of the Year Award Winner, Runner-up Arm Parents With the Tools to Improve Children’s Academic Outcomes

October 13, 2016
When Jean Ciborowski Fahey of Weymouth, Mass., joins a circle of moms and newborns, she condenses decades of knowledge about brain development into a 20-minute message that’s straightforward and provides parents ways to help their children develop a strong foundation for learning. ... more

A Campus Grows in Plano: CEO Jim Lentz Gives Sneak Peek at the New Toyota

A Campus Grows in Plano: CEO Jim Lentz Gives Sneak Peek at the New Toyota

October 13, 2016
PLANO, TEXAS, Oct. 13, 2016 – More than 1,200 tons of Texas limestone. Twelve acres of glass. Seventeen thousand tons of reinforcing steel. And thousands of construction workers on site daily. For the new Toyota, there’s no place like home.... more

2016 Toyota Texas HQ - A Campus Grows in Plano (Infographic)

2016 Toyota Texas HQ - A Campus Grows in Plano (Infographic)

October 13, 2016

2016 Toyota Texas HQ - A Campus Grows in Plano (Infographic)

2016 Toyota Texas HQ - A Campus Grows in Plano (Infographic)

October 13, 2016

Toyota Recalls Certain Model Year 2016 and 2017 Prius Vehicles

Toyota Recalls Certain Model Year 2016 and 2017 Prius Vehicles

October 12, 2016
PLANO, Texas, Oct. 12, 2016 – Toyota Motor North America, Inc., announced that it is conducting a safety recall of approximately 92,000 Model Year 2016 and 2017 Toyota Prius sedan vehicles in the U.S.
 ... more

Toyota One of Best Global Brands According to Interbrand

Toyota One of Best Global Brands According to Interbrand

October 11, 2016
Plano, Texas, Oct. 12, 2016 -- Toyota: most valuable automaker. Top global Asian brand.  
 
That’s according to Interbrand's recently released 2016 “Best Global Brands” report.  In addition to once again earning the title of most valuable automotive brand in the world,
Toyota also became the first Asian company and only automaker to reach a top-five spot on the list. Interbrand estimates Toyota’s 2016 brand value at $53.58 billion, up 9 percent from 2015.... more

Toyota Announces Return of Dream Car Art Contest

Toyota Announces Return of Dream Car Art Contest

October 10, 2016
Toyota Financial Services (TFS) announces its 6th year of hosting the worldwide Toyota Dream Car Art Contest in the United States, which is designed to inspire creativity in youth and encourage an interest in the automotive industry. Now thru Tuesday, January 31, 2017, U.S. youth, ages 4-15, can submit hand-drawn artworks featuring unique concepts of their “Dream Car.” Applicants are sorted into three age categories (4-7 years; 8-11 years; 12-15 years). Judging is based on three criteria: execution of concept; uniqueness; and artistry. For official rules and required entry forms, visit www.TFSintheCommunity.com/DreamCar.... more

Millennials & Manufacturers Mesh on Manufacturing Day at Toyota Bodine Aluminum

Millennials & Manufacturers Mesh on Manufacturing Day at Toyota Bodine Aluminum

October 07, 2016
What do you get when you engage 60 students, mentors, civic stakeholders and manufacturers?  A recipe to inspire the next generation of manufacturers. 

That’s what Manufacturing Day is all about.... more

September 2016 Sales Conference Notes

September 2016 Sales Conference Notes

October 03, 2016
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Division Group Manager, Sales Operations Blake Sturrock discuss September 2016 Sales on October 3, 2016.... more

September 2016 Sales Chart

September 2016 Sales Chart

October 03, 2016

Toyota Motor Sales Reports September 2016 Sales

Toyota Motor Sales Reports September 2016 Sales

October 03, 2016
TORRANCE, Calif. (October 3, 2016) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported September 2016 sales of 197,260 units, an increase of 1.5 percent from September 2015 on a volume basis. With the same amount of selling days in September 2016 compared to September 2015, sales were up 1.5 percent on a daily selling rate (DSR) basis. 
 ... more

Toyota to Launch Sales of 'Kirobo Mini'

Toyota to Launch Sales of 'Kirobo Mini'

October 03, 2016
Toyota City, Japan, October 3, 2016 --Toyota Motor Corporation plans to launch sales of its compact and cuddlesome "Kirobo Mini" communication partner through Toyota vehicle dealers across Japan in 2017. The nationwide rollout will be preceded by presales at designated dealers in Tokyo and Aichi Prefecture this winter, for which advanced orders will be taken online. Kiboro Mini is tentatively priced at 39,800 yen (excluding tax).... more

Toyota of Corvallis on Track to be World's First Net Zero Energy Auto Dealership

Toyota of Corvallis on Track to be World's First Net Zero Energy Auto Dealership

September 30, 2016
Corvallis, Ore. (Sept. 30, 2016) – Toyota of Corvallis is on schedule to be the world’s first Certified Net Zero Energy Automotive Dealership. ... more

Toyota Provides Something for Everyone at the State Fair of Texas  with Truck Debuts, Soccer Stars and Fun for the Entire Family

Toyota Provides Something for Everyone at the State Fair of Texas with Truck Debuts, Soccer Stars and Fun for the Entire Family

September 29, 2016
DALLAS (Sept. 29, 2016) – State Fair of Texas visitors will have a wide range of experiences from Toyota at this year’s event, scheduled for Sept. 30 to Oct. 23. An added bonus for Texans, the all-new 2017 Tacoma TRD Pro will make its Texas debut at the event, allowing attendees to see the world’s most rugged and capable mid-size truck up close and personal.... more

World Premiere of Lexus UX Concept

World Premiere of Lexus UX Concept

September 29, 2016
PARIS (September 29, 2016) – Showcasing Lexus’ vision for a compact SUV of the future, the UX Concept will make its world debut at the 2016 Paris Motor Show. Designed by ED2, Lexus' design center in the South of France, the UX Concept represents a new step in the company's design journey and a redefinition of the driving experience.... more

CALL FOR ENTRIES: Toyota and Discovery Education Challenge Teens to Spread the Word on Safe Driving

CALL FOR ENTRIES: Toyota and Discovery Education Challenge Teens to Spread the Word on Safe Driving

September 26, 2016
Plano, TX (September 26, 2016) – Teens speak their own language, whether it’s through the latest slang, emojis or filters on Snapchat. That’s why once again Toyota and Discovery Education, the leading provider of digital content and professional development for K-12 classrooms, are hosting the TeenDrive365 Video Challenge, which invites teens to create short videos that encourage their peers to drive more safely. Teens can register and submit their entries today through February 23, 2017 at www.TeenDrive365inschool.com. ... more

Toyota Develops a New DNA Analysis Technology to Dramatically Accelerate Improvements in Agricultural Production

Toyota Develops a New DNA Analysis Technology to Dramatically Accelerate Improvements in Agricultural Production

September 23, 2016
Toyota City, Japan, Sept. 23, 2016 -- Toyota Motor Corporation (TMC) announces that it has developed a new deoxyribonucleic acid (DNA) analysis technology called Genotyping by Random Amplicon Sequencing (GRAS) using analytical materials that have been provided by the Kyushu Okinawa Agricultural Research Center (KARC) of the National Agriculture and Food Research Organization (NARO). This technology is capable of dramatically improving the efficiency of identifying and selecting useful genetic information for agricultural plant improvement. This newly developed technology should lead to substantial time and cost savings in the agricultural plant improvement process.... more

Lexus UX Concept  Introduces Immersive 3-D Driving Experience

Lexus UX Concept Introduces Immersive 3-D Driving Experience

September 22, 2016
PARIS (September 22, 2016) – The Lexus UX Concept will make its world debut at the 2016 Paris Motor Show, showcasing Lexus’ vision for a compact SUV of the future. This vehicle represents a new step in the company's design journey and a redefinition of the driving experience.... more

New Washington Museum Celebrates African American History and Culture

New Washington Museum Celebrates African American History and Culture

September 21, 2016
Washington, D.C. -- Sept. 21, 2016 – The charge began with black veterans of the Civil War. Decades later, civil rights activists assumed the mantle. Now, thanks to the new National Museum of African American History and Culture (NMAAHC), we will have a better understanding of how the African American experience has helped shape us all.... more

Powered by Passion: Toyota West Virginia Celebrates 20 Years

Powered by Passion: Toyota West Virginia Celebrates 20 Years

September 21, 2016
BUFFALO, W.Va. (September 21, 2016) – When Tim Bennett completed his 8-year service in the U.S. Army, there was only one place he wanted to raise his family: back home in West Virginia.

At the time, Bennett was training in Louisiana, a thousand miles from the Mountain State where he grew up. The distance, however, couldn’t keep news of a new opportunity near his hometown from making its way to the bayou. It was 1997 and Toyota was hiring for its newest American manufacturing plant, a $400 million facility with capacity to produce 300,000 four-cylinder engines annually.... more

National Public Lands Day: Let’s Help Elk…and Their Ilk

National Public Lands Day: Let’s Help Elk…and Their Ilk

September 20, 2016
Ever enjoy a picnic at the park? Trek down a hiking trail? Raft a local river? If so, now might be the time to give a little back. National Public Lands Day (NPLD) is Sept 24, and Toyota encourages all of its team members, dealers and customers to offer a little nurture to nature.
 ... more

Toyota NASCAR Driver Carl Edwards Parks His Sprint Cup Car and Takes Acting for a Spin

Toyota NASCAR Driver Carl Edwards Parks His Sprint Cup Car and Takes Acting for a Spin

September 15, 2016
Torrance, Calif. Sept. 15, 2016 – On the NASCAR Sprint Cup circuit, Carl Edwards is known as an aggressive and very successful driver. He’s also an accomplished pilot, flying his own plane to and from races. This coming Sunday, fans can watch him take a lap as an actor too. Edwards makes a cameo appearance in a new Toyota commercial that will debut Sunday during NBC Sports Network’s live national broadcast of the Teenage Mutant Ninja Turtles 400 from Chicagoland Raceway in Joliet, Ill. The race kicks off this year’s NASCAR Chase for the Sprint Cup championship.... more

2016 Lexus RX a Winner in Inaugural ’Ward’s 10 Best User Experiences’ List

2016 Lexus RX a Winner in Inaugural ’Ward’s 10 Best User Experiences’ List

September 15, 2016
DETROIT, September 15, 2016 – WardsAuto today announced that the all-new, fourth-generation 2016 Lexus RX has been named to its first-ever “Ward’s 10 Best User Experiences” list. Twenty eight vehicles were evaluated by the publication’s trusted and experienced editors on their routine daily commutes, with points awarded for easy smartphone integration, user-friendly and intuitive controls, advanced intelligent driver assistance technology, and the usage of appealing interior materials as part of the overall user experience.... more

Buckle Up for Life Announces Top Tips for Car Seat Safety and Expands to 11 New Markets

Buckle Up for Life Announces Top Tips for Car Seat Safety and Expands to 11 New Markets

September 15, 2016
Plano, Texas (Sept. 15, 2016) - Whether you’re a first-time parent, doting grandparent or seasoned baby sitter, car seats are not always the easiest things to figure out. In fact, 75 percent of seats in the U.S. are not used correctly.1 That’s why Buckle Up for Life, the national car seat education program from Toyota and Cincinnati Children’s, is sharing its top safety tips, just in time for Child Passenger Safety Week (September 18-24). The program is also announcing an expansion to 11 new markets to help keep even more children safe.... more

Toyota and Open Source Robotics Foundation to Partner on Robotics and Automated Vehicle Research

Toyota and Open Source Robotics Foundation to Partner on Robotics and Automated Vehicle Research

September 15, 2016
PALO ALTO, Calif., Sept. 15, 2016 – Toyota Research Institute (TRI) today announced that it will join forces with the Open Source Robotics Foundation (OSRF) and its newly-formed for profit subsidiary Open Source Robotics Corporation (OSRC) to expand the development of both open source and proprietary tools for Toyota’s fast-growing robotics and automated vehicle research initiatives. This move to significantly expand TRI’s research and engineering capabilities reflects Toyota’s ongoing evolution beyond the boundaries of the conventional automotive industry to become a broad-based mobility technology company.... more

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