Auto Shows/Events

Toyota Celebrates Latino Business Success at 2013 National Council of La Raza Annual Conference

July 24, 2013
NEW ORLEANS (July 24, 2013) –Toyota built on its long-term commitment to the U.S. Hispanic community at the 2013 National Council of La Raza (NCLR) Annual Conference in New Orleans this past weekend by celebrating Latina entrepreneurs and giving away a 2014 RAV4 to a deserving attendee.
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Toyota Leads the Future of Mobility Conversation at 2013 Aspen Ideas Festival

June 28, 2013
TORRANCE, Calif. (June 28, 2013) – Toyota will help advance the national conversation around the future of mobility and advanced technologies such as hydrogen fuel cell vehicles and autonomous cars with its first-time presence at the Aspen Ideas Festival from June 26 to July 2 in Aspen, Colo. Toyota is a presenting underwriter of the ninth annual festival, which will bring together 300 thinkers and leaders from around the country to discuss issues of global importance.... more

TMC to Exhibit Sporty Family-Oriented Concept at Tokyo Toy Show

TMC to Exhibit Sporty Family-Oriented Concept at Tokyo Toy Show

June 11, 2013
TOYOTA CITY, Japan (June 11, 2013) — Toyota Motor Corporation (TMC) is to display a sporty, open-top family-oriented concept in the Kids Life Zone at the International Tokyo Toy Show 2013, which runs from June 13 through June 16 at Tokyo Big Sight in Koto Ward, Tokyo.... more

Toyota Tundra Endeavour Fact Sheet

May 31, 2013

A Billion Horsepower and Growing - Toyota's West Virginia Plant Celebrates Production of Its 10 Millionth Unit

May 01, 2013
BUFFALO, W. Va. (May 1, 2013) –  Toyota Motor Manufacturing, West Virginia, Inc., (TMMWV) and its 1,300 team members celebrated production of the plant’s 10 millionth powertrain unit at a ceremony this afternoon with guests from the state’s business and civic community.  Powertrain units include engines and automatic transmissions.... more

Toyota Green Initiative Awards Green Campus Contest Grand Prize to Grambling State University Student

April 23, 2013
TORRANCE, Calif. (April 23, 2013) – Toyota Green Initiative (TGI), an environmental stewardship platform designed to empower the African American community to adopt a sustainable lifestyle, is pleased to announce that student Corban Bell of Grambling State University in Grambling, La., is the grand prize winner of TGI’s third annual Green Campus Contest.  With nearly 1,300 votes on www.ToyotaGreen.com, Bell’s plan and establishment of a permanent, campus-wide recycling program at his school earned him a 2012 Toyota Prius and $5,000 toward the purchase of trees for his Grambling State University campus. He also receives membership to the TGI Coalition, a collective of environmental experts and celebrities who speak on sustainability within the African American community and relevant ways to go green.
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Toyota to Build Lexus ES 350 at Its Georgetown, Kentucky Plant

April 19, 2013
Erlanger, KY, April 19, 2013 – For the first time, a Lexus vehicle will be produced in the United States. The Lexus ES 350 will be assembled at Toyota Motor Manufacturing, Kentucky (TMMK) in 2015, Toyota announced today.... more

National Mayor's Challenge for Water Conservation to Kick Off in Washington, D.C.

April 02, 2013
WASHINGTON, D.C. (April 2, 2013) – The Wyland Foundation and Toyota will launch the second annual National Mayor's Challenge for Water Conservation from the nation’s capital, with support from Mayor Vincent C. Gray and city leaders from around the country.... more

Watch the Live Webcast of Toyota’s Presentation at the March 27 Auto Summit

March 26, 2013
Toyota Motor Sales, U.S.A., Inc. President/CEO Jim Lentz will speak at the Bank of America Merrill Lynch 2013 New York Auto Summit on Wednesday, March 27. Follow the presentation via webcast beginning at 2:50 p.m. EDT.... more

Toyota Racing Team Visits Georgetown Plant

February 06, 2013
GEORGETOWN, Ky. (Feb. 6, 2013) – Celebrated NASCAR drivers and Kentuckians Darrell and Michael Waltrip visited the Bluegrass today for a rare, preseason appearance at Toyota’s Georgetown, Ky., plant. Joining the Owensboro natives was a well-known group of NASCAR’s Sprint Cup Series and Nationwide Series drivers, along with several Toyota NASCAR team owners.
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Deutsche Bank Access Global Auto Industry Conference - James Lentz

January 16, 2013
Speaking at the Deutsche Bank Access Global Auto Industry Conference, Toyota Motor Sales President and CEO James Lentz talks about what's to come in the new year for automakers.... more

Media Advisory - Live Webcast of Toyota President & CEO’s Presentation at 2013 Global Auto Industry Conference

January 15, 2013
Toyota Motor Sales, U.S.A. President and CEO James Lentz will speak at Deutsche Bank Securities’ 2013 Global Auto Industry Conference in Detroit on Wednesday, Jan. 16, 2013. Follow the presentation via webcast beginning at 7:15 a.m. EST.... more

Toyota Sponsoring Two NASCAR Races at Richmond International Raceway in 2013

December 03, 2012
RICHMOND, Va., (Dec. 3, 2012)—Buckling up for two days of NASCAR excitement, Toyota and Richmond International Raceway announced today multi-year race entitlements, beginning with the April 26-27, 2013 doubleheader weekend at America’s Premier Short Track. The weekend features the Toyota Owners 400 NASCAR Sprint Cup Series race and the ToyotaCare 250 NASCAR Nationwide Series race.... more

2012 Los Angeles Auto Show Motor Press Guild Keynote Address - Jim Lentz

November 28, 2012
Toyota Motor Sales President and CEO Jim Lentz delivers MPG keynote address at the Los Angeles International Auto Show.... more

J.D. Power NADA Western Automotive Conference - Jim Lentz

November 27, 2012
Toyota Motor Sales President and CEO Jim Lentz speaks about the future of the auto industry at J.D. Power NADA Western Automotive Conference in Los Angeles on Nov. 27, 2012.
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2012 Barclays Capital Global Automotive Conference - Bob Carter

November 14, 2012
Toyota Motor Sales, U.S.A. Senior Vice President Bob Carter discusses Toyota’s business and industry forecast, new vehicle strategy and the company’s focus on design and technology during the Barclays Capital Global Automotive Conference in New York on Wednesday, Nov. 14, 2012.
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Live Webcast of Toyota Executive’s Presentation at Nov. 14 New York Auto Conference

November 13, 2012
Toyota Motor Sales, U.S.A., Inc., Senior Vice President Bob Carter will speak at the Barclays Capital Global Automotive Conference in New York on Wednesday, Nov. 14, 2012. Follow the presentation via webcast beginning at 11:40 a.m. EST.... more

TMC Opens Intelligent Transport System Test Site in Japan

November 12, 2012
Toyota City, Japan, Nov. 12, 2012 — Toyota Motor Corporation (TMC) today began full-scale operations at its ITS Proving Ground, a new test site — within the grounds of the Higashi-Fuji Technical Center in Susono City, Shizuoka Prefecture — established with the aim of reducing traffic accidents through Intelligent Transport System (ITS) technology.
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Toyota Produces 25 Millionth North American-Built Vehicle

October 30, 2012
GEORGETOWN, Ky. (Oct. 30, 2012) – Toyota celebrated the 25 millionth vehicle manufactured in North America today at a ceremony at its Georgetown, Ky. plant coinciding with the start of production for the all-new 2013 Avalon. The milestone vehicle – a Classic Silver Hybrid Avalon – represents 26 years of manufacturing, a direct investment of nearly $24 billion in North American operations and 365,000 jobs created in the U.S.

 

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Toyota Celebrates 35 Years of Research and Development in the United States

October 24, 2012
ANN ARBOR, Mich., (Oct. 24, 2012) – Toyota Technical Center (TTC), a division of Toyota Motor Engineering and Manufacturing North America, Inc., will celebrate its 35th Anniversary with team members and executives this week at locations in Michigan, Arizona and California.
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Toyota Powers-Up First of its Kind Stationary Fuel Cell

October 17, 2012
TORRANCE, Calif., Oct. 17, 2012 – Furthering its commitment to alternative energy and the environment, Toyota Motor Sales, U.S.A., Inc. (TMS) activated today a new 1.1-megawatt hydrogen fuel cell generator on the Torrance headquarters campus. The fuel cell will supply approximately half of the electricity for six headquarters buildings during peak demand, while producing zero emissions. Designed and built by Ballard Power Systems, the proprietary Proton Exchange Membrane (PEM) stationary fuel cell is the largest PEM fuel cell of its kind. The fuel cell is powered by hydrogen gas fed directly from a pre-existing industrial hydrogen pipeline, also a first for this technology. This direct power source allows Toyota to reduce utility grid electricity usage during peak power demand. The same hydrogen pipeline also supplies a hydrogen filling station adjacent to the TMS campus used to fuel Toyota’s and other manufacturers fuel cell hybrid vehicle fleets.
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Toyota Tundra Makes History Towing Space Icon

October 13, 2012
LOS ANGELES (Oct. 13, 2012) – A Toyota Tundra half-ton pickup truck without any special modifications successfully towed the space shuttle Endeavour and custom-built dolly -- a combined weight of nearly 300,000 pounds -- across a bridge spanning the nation’s busiest freeway on Friday night, Oct. 12. The tow was a result of a 20-year partnership between Toyota and the California Science Center to raise awareness of the space program and continue public education through exhibits and events.

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Media Alert - UPDATE: Toyota Tundra to Tow Endeavour Space Shuttle Over 405 Freeway on Manchester Bridge

October 05, 2012
The Toyota Tundra will be towing the space shuttle Endeavour over the 405 Freeway at the Manchester Bridge.
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Toyota Sponsors LATISM Twitter Party on Education, Featuring National Center for Family Literacy

October 01, 2012
TORRANCE, Calif., (Oct. 1, 2012) — Toyota and Latinos in Tech Innovation and Social Media (LATISM) will team up to host a candid education discussion on Oct. 4, leveraging the inclusiveness of Twitter and the expertise of the National Center for Family Literacy (NCFL), a longtime partner of Toyota. The hour-long open discussion will begin at 9 p.m. EDT using the hashtags #ToyotaLatino and #LATISM.
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Toyota Breaks Ground for V6 Engine Expansion

September 26, 2012
HUNTSVILLE, Ala., (Sept. 25, 2012) – Toyota broke ground today on the expansion that will support increased V6 engine production at its Huntsville, Ala., engine plant.  Community guests joined Toyota to celebrate the occasion.... more

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