Title: Vice President - Customer Retention
Timothy (Tim) A. Morrison
Vice President - Customer Retention
Toyota Motor Sales, U.S.A., Inc.
Tim Morrison is vice president of customer retention for Toyota Motor Sales (TMS), U.S.A., Inc., and is responsible for Toyota Division sales and service retention as part of the division’s Customer First Initiative.
Most recently, Morrison was vice president of Lexus sales and dealer development for the luxury car division of Toyota Motor Sales (TMS), U.S.A., Inc.
Previously, Morrison was corporate manager of marketing communications, responsible for managing advertising and interactive marketing for all Toyota cars, trucks and sport utility vehicles. He also worked with a number of Toyota’s advertising agencies, including Saatchi & Saatchi; Hispanic agency Conill Advertising; African American agency Burrell Communications; and Asian agency Inter Trend.
Prior to that, Morrison served as corporate manager of car and van marketing, where he oversaw the launch and ongoing marketing support of Toyota Division cars and vans, including the all-new third generation Prius and new-genre Venza.
Since joining TMS in 1980, Morrison has held a number of other management positions, including general manager of the Boston Region, vice president and assistant general manager of Central Atlantic Toyota Distributors, assistant general manager and field operations manager for the Denver Region, national sales promotion manager at TMS headquarters and various staff manager and district manager positions for the Cincinnati Region.
Morrison received his bachelor’s degree from Michigan State University.