News Releases

Toyota Sienna Named Best 3-Row Vehicle for Families

Toyota Sienna Named Best 3-Row Vehicle for Families

May 05, 2015
Atlanta, Ga., May 5, 2015 -- Parents love the new Sienna minivan for its upscale style and features, comfort and safety. Kids enjoy the 16.4-inch widescreen entertainment center. But auto writers are a much tougher group to please.

As it turns out, the Greater Atlanta Automotive Media Association (GAAMA) finds the Sienna to be quite pleasing as well.... more

April 2015 Sales Conference Notes

April 2015 Sales Conference Notes

May 01, 2015
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Group Vice President and General Manager Jeff Bracken review April 2015 sales.... more

Toyota Motor Sales Reports 1.8 Percent April Sales Increase

Toyota Motor Sales Reports 1.8 Percent April Sales Increase

May 01, 2015
TORRANCE, Calif. (May 1, 2015) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported April 2015 sales of 203,329 units, an increase of 1.8 percent from April 2014 on a volume basis.  With the same amount of selling days in April 2015 and April 2014, sales were up 1.8 percent on a daily selling rate (DSR) basis.... more

April 2015 Sales Chart

April 2015 Sales Chart

May 01, 2015

Toyota Motor Sales Reports 1.8 Percent Increase in April

Toyota Motor Sales Reports 1.8 Percent Increase in April

May 01, 2015
TORRANCE, Calif. (May 1, 2015) – Toyota, Scion and Lexus today reported total April 2015 sales results of 203,329 units, an increase of 1.8 percent from April 2014 on a volume basis.... more

New Style, Safety, Sounds and Sales Price For 2016 Scion FR-S

New Style, Safety, Sounds and Sales Price For 2016 Scion FR-S

April 30, 2015
TORRANCE, Calif. (April 30, 2015) – Scion’s FR-S performance sports coupe is getting its style on for the 2016 model year. With interior improvements, two new colors, a new standard audio system and a rear-view back up camera, the next FR-S also sports a new price.... more

Documentary Series 'It Got Better' Returns for Second Season on L/Studio

Documentary Series 'It Got Better' Returns for Second Season on L/Studio

April 29, 2015
TORRANCE, Calif. (April 29, 2015) — The second season of docuseries “It Got Better,” a collaboration between the creative team of Lisa Kudrow and Dan Bucatinsky’s Is Or Isn’t Entertainment (“The Comeback”; “Web Therapy”; “Who Do You Think You Are?”) and Dan Savage and his It Gets Better Project, premieres today on Lexus-owned broadband channel L/Studio (LStudio.com). With “It Got Better,” L/Studio once again supports a passion project from Kudrow/Bucatinsky, who produced the channel’s Emmy-nominated and Webby award-winning “Web Therapy” series.... more

Toyota Engineers to Drive One Lap of America Endurance Race

Toyota Engineers to Drive One Lap of America Endurance Race

April 28, 2015
ERLANGER, Ky., April 28, 2015 -- Although you won’t see Burt Reynolds, Dom DeLuise, or Farrah Fawcett in the 2015 One Lap of America endurance race, the stars of the 1981 movie, Cannonball Run, would find it eerily familiar to their script.  The Car and Driver magazine writer and auto racer Brock Yates, who wrote the screenplay, based it upon his experiences organizing the race four times between 1971 and 1979.  Yates’ idea evolved into the One Lap of America, gaining legitimacy along the way.  It is now run by his son Brock Yates, Jr. ... more

Hamlin Earns Toyota's 100th NXS Victory

Hamlin Earns Toyota's 100th NXS Victory

April 27, 2015
RICHMOND, Va. (April 27, 2015) -- Camry driver Denny Hamlin visited victory lane in the Toyota Care 250 at Richmond International Raceway on Friday night to give Toyota its 100th victory in the NASCAR XFINITY Series.
 ... more

Focus on the Future: Kentucky, Toyota Expand Early Childhood Academies

Focus on the Future: Kentucky, Toyota Expand Early Childhood Academies

April 24, 2015
Frankfort, Ky. (April 24, 2015) – Preparing parents helps prepare students…which leads to a prepared workforce.
 
Today half of the children in Kentucky arrive at kindergarten unprepared. The United Way Born Learning Academies meet a critical need in Kentucky communities: helping parents turn everyday moments into learning opportunities to help prepare their kids for kindergarten and beyond.... more

Toyota Mirai Takes to the Track

Toyota Mirai Takes to the Track

April 23, 2015
RICHMOND, VA. (April 23, 2015) – Toyota today announced the 2016 Toyota Mirai, a hydrogen fuel cell electric vehicle, will pace the Toyota Owners 400 NASCAR Sprint Cup Series race at Richmond International Raceway on Saturday night, April 25.... more

Fueled by Bullsh*t

Fueled by Bullsh*t

April 22, 2015
TORRANCE, Calif. (April 22, 2015) – Sometimes reality stinks. Toyota has tapped award-winning documentary filmmaker Morgan Spurlock to show how calling hydrogen fuel cell vehicles “bullsh*t” isn’t far from the truth.    

“Fueled by Bullsh*t” is the first online video in a multi-part “Fueled by Everything” series aimed to educate a broad audience about the innovative ways hydrogen fuel can be made from renewable sources. Spurlock directed the 3-minute piece which features a dairy farmer and mechanical engineer as they follow cow manure  from a mooing supply source to its ultimate use in powering the hydrogen fuel cell electric Toyota Mirai.... more

New Series of Documentary Shorts from Toyota TeenDrive365 Explores the Emotional Rite of Passage When a Teen Receives Their Driver’s License

New Series of Documentary Shorts from Toyota TeenDrive365 Explores the Emotional Rite of Passage When a Teen Receives Their Driver’s License

April 22, 2015
NEW YORK (April 22, 2015) – Excitement. Fear. Loss of Control. Pride. Every parent of a teenager can relate to the rollercoaster of emotions that occurs when their child receives their driver’s license.
 
In a new series of documentary shorts, Toyota has partnered with three award-winning Getty Images Reportage photojournalists to explore this major rite of passage through the experiences of three families in Los Angeles, Boston and St. Petersburg, Fla. The series is part of TeenDrive365, Toyota’s comprehensive teen safety initiative that helps parents and teens become safer drivers together. You can watch the videos at www.TeenDrive365.com.... more

Realizing the Future of Mobility: Toyota Mobility Foundation Launches First Pilot Program in Thailand

Realizing the Future of Mobility: Toyota Mobility Foundation Launches First Pilot Program in Thailand

April 22, 2015
Tokyo, Japan (April 22, 2015) -- More people everywhere are about to get moving. Toyota Mobility Foundation (TMF) today announced that it is launching its first pilot program. The program, which will be in Bangkok, Thailand, reflects the Foundation's philosophy of combining Toyota's knowledge with the expertise of partners to enable more people around the globe to move safely, efficiently and enjoyably.... more

Toyota USA Foundation Announces $1.9 Million in Grants to Support the Scientists, Innovators and Engineers of Tomorrow

Toyota USA Foundation Announces $1.9 Million in Grants to Support the Scientists, Innovators and Engineers of Tomorrow

April 20, 2015
TORRANCE, Calif. (April 20, 2015) –The Toyota USA Foundation announced $1.9 million in grants to K-12 educational programs that focus on science, technology, engineering and math (STEM) and serve diverse communities.... more

Refreshed 2016 Lexus ES Fuses Striking Design with Refinement and Safety at Shanghai International Motor Show

Refreshed 2016 Lexus ES Fuses Striking Design with Refinement and Safety at Shanghai International Motor Show

April 19, 2015
SHANGHAI, China (April 20, 2015) — As the best-selling sedan model in Lexus’ impressive stable, the ES has come to define the very essence of near luxury sedan. It’s evident that this trend will continue as Lexus unveiled the exciting new 2016 ES at the Shanghai International Motor Show today, alongside the RX 200t luxury utility vehicle which is also making its world premiere. The 2016 ES features an exciting, sportier attitude, highlighted by elegant yet progressive exterior styling, an enhanced luxurious interior and the new safety system, Lexus Safety System+.... more

Lights, Camera, No More Distractions! Teen Filmmakers Take On Driving Safety

Lights, Camera, No More Distractions! Teen Filmmakers Take On Driving Safety

April 16, 2015
Silver Spring, MD (April 16, 2015) – Sometimes peer pressure can be a good thing. Just ask the teen filmmakers who entered Toyota and Discovery Education’s Toyota TeenDrive365 Video Challenge.... more

Toyota Celebra el Camino Hasta los Juegos

Toyota Celebra el Camino Hasta los Juegos

April 16, 2015
TORRANCE, Calif. (16 de abril de 2015) – Ahora a solo 100 días de las ceremonia de inauguración, Toyota, el Socio Automotor Oficial de los Juegos Mundiales de las Olimpiadas Especiales 2015, desplegó hoy sus programas nacionales y locales, cimentando aún más su compromiso con los Juegos. Toyota y su red de concesionarios en Estados Unidos se han comprometido a recaudar fondos para apoyar a los atletas y su viaje hasta los Juegos Mundiales en Los Ángeles. ... more

Toyota Celebrates the Journey to the Games

Toyota Celebrates the Journey to the Games

April 16, 2015
TORRANCE, Calif. (April 16, 2015) – Now just 100 days away from the Opening Ceremony, Toyota, the Official Automotive Partner of the 2015 Special Olympics World Games, rolled out its national and local programs today, furthering its commitment to the World Games. Toyota and its network of dealerships across the U.S. have committed to raising funds to support athletes and their journey to the World Games in Los Angeles.... more

Lexus Eco Challenge Stirs Students’ Studies - Learning About the Environment and Community Empowerment Reaps Rewards of $500,000

Lexus Eco Challenge Stirs Students’ Studies - Learning About the Environment and Community Empowerment Reaps Rewards of $500,000

April 16, 2015
TORRANCE, Calif. (April 16, 2015) – Who would have thought algae patties and cow patties would be the basis for scholarships and grants! Students across the nation are learning about the environment and making their communities a better place through science, technology, engineering and math. Using these studies, students, teachers and schools are being rewarded with $500,000 through the Lexus Eco Challenge.... more

Keep Calm and Stay Green

Keep Calm and Stay Green

April 16, 2015
ERLANGER, Ky. (April 16, 2015) – How will you make a positive impact on Earth Day?  Turn off the lights in an empty room?  Recycle?  Save water?
 
At Toyota, every day is Earth Day and the little things add up, especially when almost 43,000 team members across 14 North America manufacturing plants do them.  Such efforts have saved nearly $600 million since benchmarking began in 2002.
 
They’ve also resulted in Toyota’s 11th consecutive ENERGY STAR Partner of the Year – Sustained Excellence Award from the U.S. EPA for continued leadership in protecting the environment through superior energy efficiency.
 
Eleven consecutive ENERGY STAR Partner of the Year – Sustained Excellence Awards are the most by any automaker.... more

Toyota Recalls Certain 2015 Model Year Scion tC Vehicles

Toyota Recalls Certain 2015 Model Year Scion tC Vehicles

April 15, 2015
TORRANCE, Calif., April 15, 2015 – Toyota Motor Sales, U.S.A., Inc., today announced it will conduct a safety recall of approximately 114 Model Year 2015 Scion tC Release Series 9 vehicles.
 ... more

Good Grades and Local Leadership Can Add Up to a $5,000 Scholarship – Second Annual Lexus Verses and Flow Scholarship Kicks Off With $100,000 in Awards!

Good Grades and Local Leadership Can Add Up to a $5,000 Scholarship – Second Annual Lexus Verses and Flow Scholarship Kicks Off With $100,000 in Awards!

April 15, 2015
TORRANCE, Calif. (April 15, 2015) – Good news college students!  Hitting the books, listening to professors, acing classes and being a community leader can get you a $5,000 in scholarship.... more

Toyota Realinea Operaciones de Manufactura en Norteamérica

Toyota Realinea Operaciones de Manufactura en Norteamérica

April 15, 2015
PLANO, Texas. (Abril 15, 2015) – Toyota anunció hoy una estrategia a largo plazo para realinear sus operaciones de manufactura en Norteamérica como parte de la Nueva Arquitectura Global de Toyota (Toyota New Global Architecture, TNGA, por sus siglas en inglés), un enfoque de producción orientado a lograr un crecimiento sustentable mediante una fabricación más eficiente de mejores vehículos.

Toyota invertirá aproximadamente mil millones de dólares como parte de esta estrategia, para construir sus instalaciones más nuevas de Norteamérica en el estado de Guanajuato, en la región centro de México, para producir el Corolla.
 ... more

Toyota to Realign Manufacturing Operations in North America

Toyota to Realign Manufacturing Operations in North America

April 15, 2015
PLANO, Texas, April 15, 2015 – Toyota today announced a multi-year plan to realign its manufacturing operations in North America in support of the Toyota New Global Architecture (TNGA), a comprehensive approach to achieving sustainable growth by making ever-better vehicles more efficiently.   
 
As part of this strategy, Toyota will invest approximately US$1 billion to construct its newest North American manufacturing facility in the state of Guanajuato in Central Mexico to produce the Corolla.  This state-of-the-art plant will feature the latest TNGA production engineering innovations, employ approximately 2,000 team members and have the capacity to produce 200,000 units annually.  ... more

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