Featured News

Lexus and Toyota Roll-Out Low-Cost Automated Braking Safety Packages

Lexus and Toyota Roll-Out Low-Cost Automated Braking Safety Packages

March 30, 2015
NEW YORK, NY, March 30, 2015 - The world’s first compact crossover sport utility vehicle (SUV) and the world’s first luxury crossover SUV are helping to bring advanced safety technology to the mass market; raising the bar and lowering the price.  The move is a major stride towards Toyota’s vision of a mobility future that improves safety and is more convenient for everyone, bringing a package of automated driver assist technologies closer to the mainstream.
 
Meet Steve. The Dummy.

Meet Steve. The Dummy.

March 30, 2015
Robot Astronaut Kirobo Awarded Two Guinness World Records™ Titles

Robot Astronaut Kirobo Awarded Two Guinness World Records™ Titles

March 27, 2015

Events

2015 New York Auto Show - 2016 Toyota RAV4 Hybrid Reveal

The 2016 RAV4 Hybrid makes its world debut on April 2, 2015 at 12:30 p.m. EDT live from the New York International Auto Show.

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Big News in the Big Apple: Lexus Exhibit at 2015 New York International Auto Show Features the All-New Redesigned RX

Big News in the Big Apple: Lexus Exhibit at 2015 New York International Auto Show Features the All-New Redesigned RX

March 30, 2015
NEW YORK – March 30, 2015 - Enthusiasts will have the opportunity to see up close and personal, the next generation 2016 RX as Lexus will introduce the 2016 RX at the 2015 New York International Auto Show.  The fourth generation RX mid-size luxury utility vehicle defined a segment when it went on sale 17 years ago and is Lexus’ best-selling vehicle.... more

Scion to Show Evolution of Youth-Oriented Brand in Display at 2015 New York Auto Show

Scion to Show Evolution of Youth-Oriented Brand in Display at 2015 New York Auto Show

March 27, 2015
NEW YORK (March 27, 2015) – Bright lights, big city, tremendous new products. At this year’s New York International Auto Show, visitors will see the evolution of Scion through two new models on display for the first time – iM and iA. Revealed to the world in New York, these two vehicles appeal to a savvy generation of young, urban drivers who have unique perspectives and needs.... more

Toyota Exhibit at New York Auto Show Features New RAV4 Hybrid and Tacoma Models, Engaging Activations

Toyota Exhibit at New York Auto Show Features New RAV4 Hybrid and Tacoma Models, Engaging Activations

March 26, 2015
NEW YORK (March 26, 2015) – Want to see what mobility looks like today? Tomorrow? Visitors to the New York International Auto Show will glimpse exactly that when they check out the Toyota exhibit. They’ll see the newest hybrid model in the Toyota line-up, the RAV4 Hybrid. The RAV4 Hybrid, the fuel-efficient iteration of one of the company’s best-selling, award-winning vehicles, is making its world debut in New York. ... more

Making Ever-better Cars: A Progress Report

Making Ever-better Cars: A Progress Report

March 26, 2015
Toyota City, Japan, March 26, 2015-- In the four years since announcing its new Global Vision, Toyota has made significant progress toward achieving sustainable growth by making ever-better cars. This has required a new approach to manufacturing automobiles, with the core aims being greatly improved product development and more competitive production sites. This work is based on the Toyota New Global Architecture (TNGA) and is supported by the cultivation of a skilled and capable workforce.... more

A New Hybrid Joins the Toyota Family

A New Hybrid Joins the Toyota Family

March 26, 2015
The 2016 RAV4 Hybrid. See it April 2, 12:30 p.m. EDT at the New York International Auto Show.... more

The Accidental Engineer

The Accidental Engineer

March 25, 2015
Dana Buckley doesn’t fit the outdated image of a math-churning, glasses wearing, pocket-protected engineer.... more

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Featured Video

2015 Toyota Safety Sense

Introducing Toyota Safety Sense, new multi-feature integrated active safety packages anchored by automated pre-collision braking.
 
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Meet Steve. The Dummy.

Introducing Steve, a world class dummy for testing pre-collision systems like Toyota Safety Sense and Lexus Safety System+.  Developed by the Toyota Collaborative Safety Research Center.
 

2015 NCFL Toyota Family Teacher of the Year - Winner Kristen Whitaker

The National Center for Families Learning (NCFL) and Toyota surprises high school teacher Kristen Whitaker, naming her 2015 Toyota Family Teacher of the Year for her efforts in engaging students’ families in their children’s education Columbia Heights Education Campus (CHEC) in Washington, D.C., March 11. 2015.  She receives a $20,000 grant to fund a family summer camp program she created for low-income minority students and their families.

Featured Photos

2015 North American International Auto Show (NAIAS) - 2016 Toyota Tacoma Reveal 008
2015 North American International Auto Show (NAIAS) - 2016 Lexus GS F Reveal 002
2016 Lexus GS F 001
2015 NAIAS – 2016 Toyota Tacoma Family
2015 North American International Auto Show (NAIAS) - 2016 Toyota Tacoma Reveal 008

2015 North American International Auto Show (NAIAS) - 2016 Toyota Tacoma Reveal 008

Toyota unveils the 2016 Toyota Tacoma at the 2015 North American International Auto Show (NAIAS) in Detroit, Jan. 12, 2015. Photo: Joe Polimeni
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2015 North American International Auto Show (NAIAS) - 2016 Lexus GS F Reveal 002

2015 North American International Auto Show (NAIAS) - 2016 Lexus GS F Reveal 002

Lexus Group Vice President and General Manager Jeff Bracken unveils the 2016 GS F (left) at the North American International Auto Show (NAIAS) in Detroit on Tuesday, Jan. 13, 2015. Bracken also announced that Lexus is back in racing as the Lexus RC F GT3 makes its way onto the stage. Photo: Joe Polimeni

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Toyota Global www.toyota-global.com
Toyota Global Newsroom newsroom.toyota.co.jp/
Toyota Europe Newsroom newsroom.toyota.eu
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