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Advertising That’s More Than ‘Hot Air’

Advertising That’s More Than ‘Hot Air’

March 23, 2017
Torrance, Calif. (March 23, 2017) – Toyota Mirai trailblazing customers care about the air – their vehicle emits nothing but water vapor.  Now, the fuel cell car’s newest campaign is blazing a trail with eco-billboard technology that will help Californians breathe even easier.  
 
Toyota Brings Swagger and Sportiness to New York International Auto Show With Debut of 2018 Sienna Van and Yaris Hatchback

Toyota Brings Swagger and Sportiness to New York International Auto Show With Debut of 2018 Sienna Van and Yaris Hatchback

March 22, 2017
Toyota Donates Engineering Laboratory Building to Create STEAM-Focused Education Center

Toyota Donates Engineering Laboratory Building to Create STEAM-Focused Education Center

March 17, 2017

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US Winners of Toyota Dream Car Art Contest Announced

US Winners of Toyota Dream Car Art Contest Announced

March 20, 2017
TORRANCE, Calif., March 20, 2017 – In the future, there is nowhere cars won’t go. From underwater to outer space, cars will not only provide transportation, they can help people in need, they can monitor air quality, and they can provide entertainment. Those are the visions for cars of the future by nine U.S. youth announced today as the national winners of the annual Toyota Dream Car Art Contest.... more

Rally RAV4 Finishes Second at 100 Acre Wood

Rally RAV4 Finishes Second at 100 Acre Wood

March 21, 2017
Torrance, Calif., March 21, 2017— Driver Ryan Millen and co-driver Rhianon Gelsomino took the Rally RAV4 to the second step of the podium this past weekend at the Rally America Rally in 100 Acre Wood in Salem, Missouri. The finish was extraordinarily close, after 17 stages and nearly 2 hours of racing, the Rally RAV4 finished just 9.7 seconds behind the winners in their class, Seamus Burke and Martin Brady.... more

Twelve Hours of Sebring – Sebring International Raceway – March 18, 2017

Twelve Hours of Sebring – Sebring International Raceway – March 18, 2017

March 20, 2017
3GT Racing’s No. 15 Lexus RC F GT3 finished 13th in the GTD class (28th overall) at the Twelve Hours of Sebring Saturday. Robert Alon, Austin Cindric and Jack Hawksworth piloted the No. 15 Lexus entry in Lexus’ second race in the IMSA WeatherTech SportsCar Championship.... more

Lexus Ranks Highest Among Luxury Brands in 2017 J.D. Power CSI Study

Lexus Ranks Highest Among Luxury Brands in 2017 J.D. Power CSI Study

March 16, 2017
TORRANCE, Calif. (March 16, 2017) – Lexus has been ranked highest in customer satisfaction among luxury brands in the J.D. Power 2017 Customer Service Index (CSI) StudySM, marking the 17th time the brand has claimed the top spot. Overall, Lexus achieved a CSI score of 874 on a 1,000-point scale, 15 points above the segment average and the highest numerical score in the study, regardless of segment.
 ... more

Toyota Research Institute Delivers Silicon Valley Community a Hands-On Experience of Future Mobility

Toyota Research Institute Delivers Silicon Valley Community a Hands-On Experience of Future Mobility

March 16, 2017
Los Altos, Calif. March 7, 2017 - What is it like to compete in a car race that isn’t about speed, but rather fuel efficiency?... more

Toyota Moves Toward PyeongChang

Toyota Moves Toward PyeongChang

March 14, 2017
TORRANCE, Calif. (March 14, 2017) – Toyota is strengthening its lineup of Team USA relationships as the company moves toward the Olympic Winter Games PyeongChang 2018, its first as an International Olympic Committee The Olympic Partner (TOP) sponsor.... more

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