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Rally RAV4 Wins Ojibwe Forests Rally

Rally RAV4 Wins Ojibwe Forests Rally

August 30, 2016
Torrance, Calif., August 30, 2016 — Following nearly three hours of intense racing, Ryan Millen and his Toyota RAV4 earned a first place finish at the Ojibwe Forests Rally. The stellar performance not only put the Rally RAV4 in a points tie with Cameron Steely in the 2WD Class, but it is the first time the team finished on the podium overall, regardless of vehicle class, nudging out more powerful, highly modified competitors. The finish by Millen and co-pilot Christina Fate also sets up a winner-take-all season finale at the next Rally America National Championship round.
#iMfast: ENGINEERING FLAT OUT

#iMfast: ENGINEERING FLAT OUT

August 30, 2016
Toyota Motor Sales Opens New Lexus Parts Distribution Center in Atlanta

Toyota Motor Sales Opens New Lexus Parts Distribution Center in Atlanta

August 26, 2016

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The Nature of It All

The Nature of It All

August 25, 2016
YELLOWSTONE NATIONAL PARK (Aug. 25, 2016) –  Online gaming or using social media apps - kids often live in virtual environments.  But kids in Yellowstone National Park will soon have a new living environment to explore, with help from Toyota. ... more

Let's Roam Places

Let's Roam Places

August 18, 2016
What does Toyota have in common with the National Parks?... more

Tenth Annual Lexus Eco Challenge Launches with a Chance to Win $500,000

Tenth Annual Lexus Eco Challenge Launches with a Chance to Win $500,000

August 17, 2016
TORRANCE, Calif., (Aug. 17, 2016) – Over the past nine years, the Lexus Eco Challenge has been changing the lives of students and teachers across the U.S. Students have learned about the environment through hands-on projects, inspired their entire communities to improve the environment globally and   demonstrated their passion for science, technology, engineering and math.  Many have used their prize winnings to continue their schooling and pay for college.  The Lexus Eco Challenge is an excellent opportunity for middle and high school students to help clean the air, water, and land in their neighborhoods and beyond. To learn more about the program visit: http://www.scholastic.com/lexus.... more

Toyota Financial Services Offers Payment Relief to Customers Affected by Louisiana Flooding

Toyota Financial Services Offers Payment Relief to Customers Affected by Louisiana Flooding

August 16, 2016
TORRANCE, Calif., August 16, 2016 – Toyota Financial Services (TFS) announced it is offering payment relief options to its customers affected by the flooding in Louisiana. This broad outreach includes any Toyota Financial Services (TFS) or Lexus Financial Services (LFS) customer in the FEMA designated Louisiana disaster areas. ... more

Lexus Taps Fashion Designer Zang Toi for Couture Auto Show Apparel

Lexus Taps Fashion Designer Zang Toi for Couture Auto Show Apparel

August 16, 2016
Dana Point, Calif. (August 16, 2016) – Lexus is proud to announce the Zang Toi Collection for Lexus, a partnership with globally renowned fashion designer Zang Toi, who will be creating an all-new wardrobe for Lexus auto show product specialists. The couture apparel will be debuted in September at the Miami Auto Show, with the press day looks debuting in January at the 2017 North American International Auto Show. The Collection will blend the worlds of high-fashion and luxury vehicles, drawing on the attention to detail and craftsmanship that is a signature of both the fashion designer and the car brand. ... more

Toyota Research Institute Partners with University of Michigan to Accelerate Artificial Intelligence Research

Toyota Research Institute Partners with University of Michigan to Accelerate Artificial Intelligence Research

August 10, 2016
ANN ARBOR (August 10, 2016) – Research focused on artificial intelligence, robotics and autonomous driving at the University of Michigan (U-M) will get a major boost thanks to an initial $22 million commitment from the Toyota Research Institute (TRI), announced today by TRI-CEO Gill Pratt in an address to the U-M faculty.... more

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What is CALTY?

Ever wonder what #CALTY does? Take an inside look at what goes on in our North American #Toyota design studios in this film about CALTY.
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2016 Toyota - Stand Together - Let's Go Places

Imagine if a simple gesture could unite the world. Because, as Toyota’s founder believed, we generate great power when we gather together.

2016 Aspen Ideas Festival - Dr. Gill Pratt - On the Road to Artificial Intelligence

Toyota Research Institute CEO Dr. Gill Pratt talks about how smart machines — once the realm of science fiction — are rapidly becoming part of our world and how these technologies offer amazing potential to improve the way we live at the Aspen Ideas Festival, June 30, 2016.

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2016 Aspen Ideas Festival - Dr. Gill Pratt 002
2016 Great Race - 1970 First Generation Toyota Corolla
2016 TMMK 30th Anniversary - Camry
2016 TMMK -  30 Anniversary - 1986 Groundbreaking
Prototype Next Generation iBOT Base
2016 Aspen Ideas Festival - Dr. Gill Pratt 002

2016 Aspen Ideas Festival - Dr. Gill Pratt 002

Toyota Research Institute (TRI) CEO Dr. Gill Pratt (right) speaks with The New York Times science writer John Markoff about the road to Artifical Intelligence at the Aspen Ideas Festival on June 30, 2016.
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2016 Great Race - 1970 First Generation Toyota Corolla

2016 Great Race - 1970 First Generation Toyota Corolla

An iconic first-generation 1970 Toyota Corolla sedan joins more than 130 vintage cars in the Great Race, a long-distance endurance competition in June 2016.
2016 TMMK 30th Anniversary - Camry

2016 TMMK 30th Anniversary - Camry

Toyota Camry, America’s best-selling car rolls off the line at Toyota Kentucky.
2016 TMMK -  30 Anniversary - 1986 Groundbreaking

2016 TMMK - 30 Anniversary - 1986 Groundbreaking

Eiji Toyoda (from left to right), Gov. Martha Layne Collins and Shoichiro Toyoda break ground for Toyota Motor Manufacturing Kentucky in Georgetown on May 5, 1986.

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